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Verve Media wins digital mandate for The Juice Beauty and The Juice Spa & Salon
In Digital
The brave new world of Purification Marketing
Bajaj Financial Securities appoints Vishesh Sharma as its first-ever CMO
Metro Brands appoints Deepika Deepti as SVP Marketing
IBM’s Deepali Naair joins CK Birla Group as Group CMO
Shubman Gill becomes MuscleBlaze brand ambassador
Personalisation at scale and contextualising content form the core pillars of our marketing strategy: Kimberly-Clark’s Saakshi V Menon
Sony LIV partners with Swiggy to promote season 2 of Rocket Boys
ad:tech New Delhi to be held on March 15-16 in Gurugram
Skoda’s former marketing head Tarun Jha joins Havas Creative India as CEO
Kartikeya Sinha assumes charge as Director of Planning and Marketing at National Small Industries Corporation
Marketing agency Sociapa bags Sun Stellar’s digital mandate
Go local or go home, experimenting with Gen Z are the driving force for effective marketing in Asia: WARC insights report
Shopsy plays key role in bringing e-commerce to more under-served markets in India: Madhuvanthi Ananth
Strategic investments, tech, creativity, sustainability emerge as 4 megatrends: Deloitte marketing trends 2023
ShareChat elevates Mousumi Mishra to lead Consumer Marketing
In Digital
Kotak ropes in Unilever’s Rohit Bhasin as President and Chief Marketing Officer
SAMCO Securities appoints Mrinal Nidhi as Head of Digital appoints Neel Jadhav as VP and Marketing Head
Inspira Enterprise appoints IBM’s Bharati Sudhir as its new Chief Marketing Officer
Stayfree’s new campaign features its latest brand ambassador Kiara Advani
In-depth: WhatsApp marketing vs spamming: Here is how brands can avoid being blocked
APAC Effie Awards 2023 appoints Publicis’ Anupriya Acharya and Unilever’s Dennis Perez as Heads of Jury
Kellogg India CMO Sumit Mathur moves on
Coca-Cola Zero Sugar onboards Tiger Shroff for new campaign