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How are marketers tackling the festive season work pressure
Five new-age marketing tactics fuelling marketers’ festive season gameplan
In-depth: Why has Metaverse suddenly become automobile marketers' favourite playground
Financial literacy discussions increased 185% on Twitter in 2021: Twitter Trends India report
In Digital
How marketers can navigate advertising in a privacy-first world
In Digital
Marketers who can handle data better will be successful in the long run: Shailesh Jejurikar of P&G
ReBid to help marketers get a bird’s eye view of data and analytics across platforms: Ashish Bhasin of RD&X Network
In Digital
Sporting events during festive season to throw adex out of the park
3 in 4 APAC marketers lack confidence in their data systems to win and retain customers: CMO Council and GfK report
Zee Brand Works to offer brands and marketers an enhanced and direct access to the right audience
Pandemic resulted in improved digital marketing capabilities for majority of businesses: WARC, MMA report
AppsFlyer launches comprehensive guide on gaming apps in collaboration with Facebook Gaming
In Digital
What is AB InBev’s strategy that made them ‘Creative Marketers of the year’?
We want brands and marketers to aid in reshaping the narrative: Tarana Burke of #MeToo Movement
Why marketers in India must harness alternative app stores to tap greater audiences
Tough times make the best one shine: BharatPe CMO Parth Joshi
Majority of B2B marketing leaders in India say B2B “creative confidence” is growing: LinkedIn
Google announces product innovations in Ads & Commerce at Google Marketing Live India 2022 event
Marketers are increasingly relying on Commerce media: Criteo
What are the ingredients for creating a sustainable brand?
Elevate from transactional relationship to offering great consumer experience: Vineet Ahuja of Accenture
In-depth: How is the digital world tackling the menace of bots and fake accounts
The Gen-Z cohort: The dream of the brands, marketers, advertisers
Marketers differ on the metrics that matter for live events: Elevate research
94% marketers expect business revenues to increase as compared to 2021: Drivers of Growth survey report