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Experiential space to slowly open up but two quarters needed for ad spends to reach pre-Covid levels, say experts
Creating goodwill with positive stories, Rajeev Chaba shares MG Motor’s vision
Digital-first MG Motor also bets on traditional mediums for launch of Hector 2021
Acquisitions and takeovers are integral part of a company, it's heritage that matters, says MG Motor India's Gaurav Gupta on the brand's Chinese ownership
Can Indian media platforms survive sans advertising by Chinese brands?
Hold back or spend? How brands should plan media during Covid-19
We will be focused on TV and digital after Covid crisis are over, says Udit Malhotra of MG Motor
Businesses leading in customer experience are three times more likely to have exceeded business goals in 2019: Report
In Digital
McCann and Ogilvy Group named Effie India 2020 Agency of the Year
316 finalists for Effie 2020
Brands that sent engagement meters racing through 2019 on Twitter
In Digital
How the economic slowdown has become a testing time for India's creative industry
In-depth: Brand-marketer relationship – the long lost love
MG Motor India’s Pallavi Singh steps down as Head of Marketing
Going glocal is the new flavour of season for brands
In-depth: Is your purpose-driven advertising meeting business objectives?
Goafest 2019: Dentsu Webchutney, COG Digital + Design dominate second day at Abby
British actor Benedict Cumberbatch is brand ambassador of Morris Garages India
Havas Media India appoints R. Venkatasubramanian as National Head of Investments
MG Motor partners with Adobe for pre-launch digital strategy in India
In Digital
Strategic appointments at MG Motor India
MG Motor India turns the spotlight on Padma Shri awardee Sudha Varghese’s work
MG Motor India #MGChangemakers salutes six women who drove a positive change in society
Happy mcgarrybowen adds Vimal Singh and Varun Khullar in Gurgaon creative team