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: Lyra ropes in Janhvi Kapoor as brand ambassador
In Marketing

: 195 advertisers advertised on JioCinema during IPL 2023: TAM Adex report
In OTT

: Lux Cozi aims to break the gender stereotype by featuring Jacqueline Fernandez in latest campaign
In Ad Craft

: Wunderman Thompson Kolkata highlights ‘Total comfort’ quotient of casual wear brand 'Onn' in new campaign
In Advertising

: Lux Industries launches new TVC ‘Garam bhi, patla bhi’ for Lux Parker thermal wear
In Ad Craft

: Sourav Ganguly becomes Lux Cozi’s brand ambassador; features in its #PorleEMonKhushi campaign
In Advertising

: Lux Industries rolls out ‘Sabko Maangta Hai’ campaign featuring Salman Khan for its ‘Venus’ brand
In Advertising

: Varun Dhawan’s “Chehre pe Muskaan” highlights comfort that Lux Cozi products offer in latest ad
In Ad Craft

: ASCI dismisses Amul Macho’s complaint against Lux Cozi ad
In Advertising

: 110 objectionable ads withdrawn after ASCI's intervention in January 2020
In Advertising

: Difficult time for creative industry, but it's not all gloom and doom
In Advertising

: Artimas Fashions introduces one8 innerwear in collaboration with Virat Kohli
In Marketing

: Sluggish economy and subpar monsoon may affect India's adex growth in second half
In Advertising

: Consumers select a brand because they like the product or ambassador and not by completely looking at the ads, says Navin Todi of Lux Industries
In Marketing

: ASCI upholds complaints against 143 advertisements out of 260 in May
In Advertising

: ASCI upholds complaints against 191 advertisements in March 2018
In Advertising

: Amitabh Bachchan stars in Lux Venus’ new humorous campaign
In Ad Craft

: Varun Dhawan charms audience in new Lux Cozi TVC
In Ad Craft

: Lux Industries teams up with Virat Kohli’s brand ‘One8’
In Marketing

: In-depth: Is creativity in radio advertising long dead?
In In-depth

: KBC and how brand ‘Bachchan’ gains from it
In Television

: Lux Industries appoints Amitabh Bachchan as brand ambassador
In Marketing

: In-depth: Will ad campaigns in men’s innerwear category come of age?
In In-depth

: Lux Industries earmarks 7% of its revenue for marketing, says Saket Todi
In Marketing

: Lux to enter women’s inner-wear segment
In Ad Craft

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