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With a brand value of $947.1 billion, Apple is the world’s most valuable brand: Kantar
41% of respondents worldwide made purchases or intend to make purchases involving social platforms: Essence report
Moët Hennessy names Ipsita Das as Managing Director in India
Why clothing and non-clothing brands are venturing into the facemask category
Total brand value of most valuable brands increases by 5.9% despite pandemic
In-depth: Can Indian luxury brands capture the global imagination?
YouTube eyes 500mn Indian users by 2020
In Digital
Amazon, Netflix top growing brands in Interbrand’s 2018 Best Global Brands report
In Digital
JCDecaux bags exclusive advertising rights for Bengaluru’s The collection, UB City
In OOH
Rising Star: Madhura Sabnis Ranade, Group Head, Client Servicing, Isobar
Guest Times: Be original, not authentic
Shiv Sethuraman joins Cheil as Group President, South West Asia
Apple, Google claim top 2 ranks in Interbrand’s Best Global Brands Report
Percept consolidates its Marcom biz as Percept One, appoints Shiv Sethuraman as CEO
Havas Sports decodes global football fans
Will Micromax be able to ‘juggle’ the brand game with Hugh Jackman?
In
Apple is #1 global brand, Google jumps to #2; Coca-Cola unseated for first time
Coca-Cola is No. 1 brand; Apple jumps to No. 2; Facebook enters Top 100
Ogilvy & Mather expands eCommerce practice in partnership with IBM
AdAsia 2011 Day 2: Contagious launches Indian operations
Realm Media expands base in South; announces key appointments
Louis Vuitton unveils its latest campaign for the Dauphine bag featuring new house ambassador Deepika Padukone