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APAR Anushakti wires’ second TVC showcases Sonu Sood and a glimpse of the world in 2070
Interactive Avenues bags digital creative mandate of Hindustan Unilever’s dishwashing brand - Vim
In Digital
Infidigit bags SBI Life Insurance’s SEO mandate
In Digital
Advertising is one of the purest representations of where society is at a certain point: Dhaya Menon of Interactive Avenues
Interactive Avenues appoints Siddharth Barjatya as Analytics Head
Ipsos appoints Hamish Munro as new APAC CEO and Suresh Ramalingam as Chief Client Officer for the region
Dentsu Creative appoints Iván Czwan Altobelli, Julie Scelzo and Jon Dupuis in global leadership roles
Interactive Avenues appoints Ashutosh Nagare as Vice-President and Head, Performance Marketing
Interactive Avenues bags digital media duties for A23 Games
News18 Kannada launches debate show ‘To The Point with Nikhil Joshi’
Airtel Ads demonstrates immersive VR advertisement powered by 5G
Over 90% Indian festive shoppers likely to try a new brand; 8 in 10 discovering new brands online: Meta report
Ventes Avenues launches AdTech platforms - Attrimob and Apptomizer
Innocean Worldwide conceptualises Hyundai Venue N Line’s launch on Roblox platform
In Digital
CTV audiences more likely to spend on discretionary products than other internet users: Interactive Avenues and Matterkind Playbook
Balaji Motion Pictures ropes in Amazon Studio’s Bhavini Sheth as Chief Operating Officer
Digital news platform CNBCTV18 launches new interactive features for on-the-go audience
In Digital
News Nation network appoints Vivek Makker as EVP, National Head Sales; Harsha Dwivedi as VP, Head of Regional Business
Kohler India awards its digital media duties to Interactive Avenues
In Digital
Blink Digital with Amazon India launches immersive game within a pre-roll for Prime Day
In Digital
Social and video commerce received over $1 billion in funding in 2021: Redseer report
Glance says over 20 million Indians discovered Live, interactive content during GLF
In Digital
Actor Ranveer Singh teams up with Bear Grylls for Netflix’s interactive adventure reality special ‘Ranveer vs Wild with Bear Grylls’
Radio players need to be realistic, deliberate and pragmatic in response to competition from digital audio players: Abraham Thomas of Big FM
In Radio
Kwality Wall’s introduces interactive gaming experience on Inox’s cinema screens for audience