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Industry leaders press for IRS; say ABC not an alternative currency for print
In Print
With FMCG, auto and telecom players driving momentum, Indian adex to improve in H2 2023: Karan Taurani
What will it take to grow cinema advertising’s pie in Indian adex?
News Flash: Indian adex to grow by 15.5% to reach Rs 1,46,450 crore in 2023: GroupM TYNY report
Indian adex to grow by 15.07% to reach Rs 1,13,575 crore by end of 2024: Dentsu
Real-time data, content and commerce to be future of media agency business: Ajay Gupte
In-depth: Brands allocating budgets judiciously after muted growth in H1 adex
Delayed payments add to the woes of news publishers
In Print
Indian Adex rose 37% to reach Rs 74,000 crore: Madison Advertising Report 2022
Start-ups and SMEs to drive digital growth in 2022, predicts GroupM's TYNY report
Adex grew by 37% surpassing 26% growth predictions for 2021: Madison Advertising report 2022
In-depth: Why Indian adex remains repressed compared to other global markets
How creative agencies are looking to rebound as second Covid wave ebbs
GroupM keeps India’s adex growth prediction above 20% in its global mid-year media forecast
Startups should focus on quality, profitability rather than ad blitzkrieg: SkinKraft Co-Founder Chaitanya Nallan
Covid-19 surge a temporary blip, unlikely to impact advertising expenditure in long term: Top media planners
Can homegrown platforms claim a larger share of adspend occupied by global tech giants?
Three reports, different numbers: What’s the right size of the Indian adex?
Performance-based marketing is clearly going to be the future, says Sidharth Parashar of GroupM
Adex to grow by 26% in 2021 to reach 2019 levels, says Madison report
Indian adex to grow by Rs 15,000 crore in 2021, digital to take Rs 6,000 crore: GroupM's TYNY report
Indian adex down 20% to Rs 57,900 crore in FY21, rebound by FY22, says KPMG
2020 adex to shrink by 14-18% to Rs 58,000 crore, forecasts Madison in its mid-year review
At 16.4%, Madison predicts Indian adex growth higher than GroupM in 2019
2019 general elections may give Rs 5,000-crore push to adex