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'Indian Premier League'
Targeting women in Tier 2 and 3 cities – drivers of next growth phase for brands
In
Marketing
SoCheers to provide digital and creative solutions for Indian government’s ‘Study In India’ program
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Advertising
Puma partners with singer Harrdy Sandhu to enhance connection with Indian youth culture
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Marketing
National Geographic announces new season of ‘Snakes SOS: Goa’s Wildest’
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Television
Contract Advertising conceptualises Godrej Interio’s new kitchen campaign
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Advertising
Indian apps, games saw a 200% increase in active monthly users in 2021 over 2019: Google Play
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Digital
Swiggy ropes in ‘The Great Khali’ for its eighth anniversary bash
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Advertising
Eros Media World Plc enters Saudi Arabian market through strategic partnership with Arabia Pictures Group
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Digital
Rediffusion creates ‘Bharat’ font to commemorate 75 years of India’s independence
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Advertising
Audience rejects content which is produced only for provocation or titillation, says Applause Entertainment’s Sameer Nair
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OTT
Sony Entertainment Television acquires rights to culinary reality format show ‘MasterChef India’
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Television
India TV Editor-in-Chief Rajat Sharma conferred 'Most Influential Indian' award in London
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Television
The Great Khali vouches for ‘The All You Can Meat Buffet’ in Licious’ new campaign
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Advertising
Canadian coffee brand Tim Hortons enters Indian market with stores in Delhi-NCR
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Marketing
Lego's branded content to hit Indian television and OTT platforms soon
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Marketing
Purina Supercoat partners with Warner Bros Pictures’ upcoming ‘DC League of Super-Pets’
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Marketing
Voot Select to premiere ‘Shabaash Mithu’- the film on the life of former Indian women’s cricket captain Mithali Raj
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OTT
Indian Society of Advertisers (ISA) Global CEO Conference 2022 to focus on navigating a VUCA 2.0 World
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Advertising
Eggfirst wins ‘Specialist Agency of the Year – Rural Marketing’ accolade at Indian Agency Awards 2022
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Partner Content
Eurosport India all set to broadcast inaugural Grand Prix Badminton League
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Television
Emami ropes in Katrina Kaif as the face of ‘Mantra’ spice range
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Marketing
Indian mobile gamers show higher ATT consent rate than global average: AppsFlyer report
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Digital
iD Fresh Food forays into Rs 10,000-crore ghee market
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Marketing
News18 India to host Amrit Ratna Samman to honour Indian icons for their contribution
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Television
Double regulation of media will affect ease of doing business in the sector, says DNPA’s Sujata Gupta
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Digital
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