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Ather Energy becomes principal partner for new IPL franchise- Gujarat Titans
What if the IPL talent auctions inspired the Advertising talent auctions?
Uday Shankar and James Murdoch join hands to launch investment platform Bodhi Tree
How brands are gearing up for IPL 2022 amid Covid-related uncertainties
Uday Shankar, James Murdoch to acquire 39% in Viacom18
IPL media rights tender to open in February
In-depth: Is the IPL title sponsorship fee paid by Vivo sustainable in future?
Tata comes as a saviour as IPL continues to be a rough wicket for title sponsors
Former Ogilvy executive Samrat Bedi joins Gozoop as CEO, India
WinZO collaborates with Ogilvy India’s Piyush Pandey for multilingual brand campaign
Board of new merged Zee-Sony company to decide on bidding for IPL media rights: Punit Goenka
Unacademy’s IPL film ‘Mistake - The Greatest Teacher’ draws correlation between cricket and education
Fantasy platforms up ad spends by 70%, expect to acquire 3x more users through IPL
In Digital
Fi, a neobank for working professionals, urges users to ‘save smart’ in new campaign
In-depth: Will aggressive advertising spends help crypto brands?
Bigg Boss vs cricket: What's the winning proposition for advertisers?
TVS StaR City+ unveils #DhoniAnthem 2.0 for IPL 2021
With 40% spike in ad spends, Livspace bets on TV for first time for its ‘Don’t try this at home' campaign
E-commerce dominates IPL 2021, followed by durables and automobiles: Havas Media Group’s Hi-Cricket study
In Digital
Viacom18 appoints Anil Jayaraj as CEO, Sports
Zameer Kochar joins Rajasthan Royals as CMO
In Digital
IPL 2021 to resume from September 19, matches will be played in UAE
Adex likely to increase two-fold over May-July on back of major sporting events
Raj Kundra launches a media agency ‘ClearCom Media’
Fun88 announces Daren Sammy as brand ambassador