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Colvyn Harris to be conferred with AAAI Lifetime Achievement Award 2022
BBDO India wins Cargill India’s creative mandate
20% of viewership for our Indian originals comes from outside of the country: Gaurav Gandhi of Prime Video
Zee TV to launch fiction show ‘Rabb Se Hai Dua’
13 million households, constituting 5% of projected TV universe, to be cord-cutters by 2026 in India: KPMG
Pilot project on RPD successful, report coming soon; Direct-to-mobile broadcasting next big thing for TV: Apurva Chandra
91% of marketers leveraged consumer data for marketing in 2022, says MMA EY report unveiled at ‘Data Unplugged’ event
Pepsi forays into the world of NFTs with ‘Pepsi Black Zero Sugar’ collection
In Digital
Meta appoints Sandhya Devanathan as Head and VP of India
In Digital
ESPNcricinfo announces the launch of metaverse-based digital platform ‘Cricinfoverse’
In Digital
New media in India poses a challenge of credibility, says Apurva Chandra
Mamatha Morvanakar returns to Omnicom Media Group as Head of Investment, APAC
How digital is overtaking TV advertising, LV Krishnan explains
News18 India hosts ‘Gujarat Adhiveshan’ event
Thomas Cook India unveils its new logo
Indian sports broadcasting to grow by 10% CAGR to reach Rs 14,190 crore in FY 2026: KPMG
YouTube surges ahead of Google to top YouGov’s Best Brand Rankings 2022 in India
Entertainment Network India acquires minority stake in online music-learning platform - Spardha
In Digital
Our target market has moved towards Tier-2 and Tier-3 cities, says Sugato Banerji of Dish TV
WhatsApp India head Abhijit Bose and Meta India’s public policy head Rajiv Aggarwal quit
In Digital
Dentsu India records 10% organic growth between January-September 2022
Potential 2035 economic impact of metaverse in India is $79 to 148 billion per year, says Deloitte
In Digital
Diageo India initiates phased removal of mono cartons from its brands
Michael Kors ropes in Anushka Sharma as its newest watch ambassador for India
Rapido appoints Pawandip Singh as Vice-President, Marketing