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Colvyn Harris to be conferred with AAAI Lifetime Achievement Award 2022
Colvyn Harris to be conferred with AAAI Lifetime Achievement Award 2022
In Advertising
BBDO India wins Cargill India’s creative mandate
BBDO India wins Cargill India’s creative mandate
In Advertising
20% of viewership for our Indian originals comes from outside of the country: Gaurav Gandhi of Prime Video
20% of viewership for our Indian originals comes from outside of the country: Gaurav Gandhi of Prime Video
In OTT
Zee TV to launch fiction show ‘Rabb Se Hai Dua’
Zee TV to launch fiction show ‘Rabb Se Hai Dua’
In Television
13 million households, constituting 5% of projected TV universe, to be cord-cutters by 2026 in India: KPMG
13 million households, constituting 5% of projected TV universe, to be cord-cutters by 2026 in India: KPMG
In Television
Pilot project on RPD successful, report coming soon; Direct-to-mobile broadcasting next big thing for TV: Apurva Chandra
Pilot project on RPD successful, report coming soon; Direct-to-mobile broadcasting next big thing for TV: Apurva Chandra
In Television
91% of marketers leveraged consumer data for marketing in 2022, says MMA EY report unveiled at ‘Data Unplugged’ event
91% of marketers leveraged consumer data for marketing in 2022, says MMA EY report unveiled at ‘Data Unplugged’ event
In Marketing
Pepsi forays into the world of NFTs with ‘Pepsi Black Zero Sugar’ collection
Pepsi forays into the world of NFTs with ‘Pepsi Black Zero Sugar’ collection
In Digital
Meta appoints Sandhya Devanathan as Head and VP of India
Meta appoints Sandhya Devanathan as Head and VP of India
In Digital
ESPNcricinfo announces the launch of metaverse-based digital platform ‘Cricinfoverse’
ESPNcricinfo announces the launch of metaverse-based digital platform ‘Cricinfoverse’
In Digital
New media in India poses a challenge of credibility, says Apurva Chandra
New media in India poses a challenge of credibility, says Apurva Chandra
In Television
Mamatha Morvanakar returns to Omnicom Media Group as Head of Investment, APAC
Mamatha Morvanakar returns to Omnicom Media Group as Head of Investment, APAC
In Advertising
How digital is overtaking TV advertising, LV Krishnan explains
How digital is overtaking TV advertising, LV Krishnan explains
In Advertising
News18 India hosts ‘Gujarat Adhiveshan’ event
News18 India hosts ‘Gujarat Adhiveshan’ event
In Television
Thomas Cook India unveils its new logo
Thomas Cook India unveils its new logo
In Marketing
Indian sports broadcasting to grow by 10% CAGR to reach Rs 14,190 crore in FY 2026: KPMG
Indian sports broadcasting to grow by 10% CAGR to reach Rs 14,190 crore in FY 2026: KPMG
In Television
YouTube surges ahead of Google to top YouGov’s Best Brand Rankings 2022 in India
YouTube surges ahead of Google to top YouGov’s Best Brand Rankings 2022 in India
In Marketing
Entertainment Network India acquires minority stake in online music-learning platform - Spardha
Entertainment Network India acquires minority stake in online music-learning platform - Spardha
In Digital
Our target market has moved towards Tier-2 and Tier-3 cities, says Sugato Banerji of Dish TV
Our target market has moved towards Tier-2 and Tier-3 cities, says Sugato Banerji of Dish TV
In Television
WhatsApp India head Abhijit Bose and Meta India’s public policy head Rajiv Aggarwal quit
WhatsApp India head Abhijit Bose and Meta India’s public policy head Rajiv Aggarwal quit
In Digital
Dentsu India records 10% organic growth between January-September 2022
Dentsu India records 10% organic growth between January-September 2022
In Advertising
Potential 2035 economic impact of metaverse in India is $79 to 148 billion per year, says Deloitte
Potential 2035 economic impact of metaverse in India is $79 to 148 billion per year, says Deloitte
In Digital
Diageo India initiates phased removal of mono cartons from its brands
Diageo India initiates phased removal of mono cartons from its brands
In Marketing
Michael Kors ropes in Anushka Sharma as its newest watch ambassador for India
Michael Kors ropes in Anushka Sharma as its newest watch ambassador for India
In Marketing
Rapido appoints Pawandip Singh as Vice-President, Marketing
Rapido appoints Pawandip Singh as Vice-President, Marketing
In Marketing