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In-depth: SVoD vs AVoD – What is attracting the Indian OTT players?
India’s M&E industry expected to grow at 8.8% CAGR to reach Rs 4,30,401 crore by 2026: PwC Report
In-depth: Print recovery on fast track, to cross pre-Covid revenue this fiscal
India TV now available in USA on Sling Television
India Dotcom onboards Devdas Krishnan as Chief Business Officer
In Digital
ABP Ananda concludes first edition of “Shiksha Samman 2022”
Almo ropes in Pharmeasy’s Kshitij Ladia as Co-Founder & COO
Asics, Colorbar Cosmetics, Jimmy Choo, MUJI, Bombay Shaving Company, are among the most loved brands in 2022: Talkwalker & Hootsuite report
In-depth: Here’s what ad agencies are doing for employees’ mental well-being as offices reopen
Carat India wins Croma’s media mandate
Creative agencies undeterred by platforms and creators getting into creative solutions
Hina Mittal joins Oplifi as Business Head – Affiliate
Gautam Bhattacharya joins Zee 24 Ghanta as Editor
IIFL Securities appoints former Google & Piramal Executive Alok Arya as CMO
In-depth: What is fuelling the growth of Connected TV in India?
Team Pumpkin bags social media & performance marketing mandate of Soch Group’s The Rooted Co.
In-depth: What is fuelling the growth of Korean & Turkish content in India
In-depth: What categories of brands will shine this IPL season?
In-depth: IPL media rights up for grab, here’s how sponsorships can remain affordable for brands
In-depth: How IPL 2022 has become the biggest stage for creative minds to present their magnum opus
Disney Star announces multiple tech innovations for IPL 2022
News Flash: IPL continues to be a TV-first property; however, engagement on digital is higher: Havas’ Hi-Cricket 2022 report
Branding vs Marketing vs Advertising
Cracks in paywall: How are digital publishers dealing with this growing menace
In Digital
Media landscape in heartland has transformed; revamped Hindustan will cater to Hindi millenial readers across platforms, says Samudra Bhattacharya of HT Media
In Print