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Ikea India's musical campaign by Leo Burnett infuses festive vibes into home styling
Ikea India launches ‘Ads That Skip You’ series to highlight time-saving organising solutions
Ikea India creates anamorphic billboard to promote its products customised for Indians' needs
IKEA India appoints Elena Pogosova as Country Commercial Manager
Where Ikea gets it right and how Akasa Air gets it wrong
Ikea India announces its new brand positioning ‘Ghar Aa Jao’ through new campaign welcomes Ikea to Bengaluru, makes it feel at home with a Swedish touch
Ikea appoints Susanne Pulverer as its first woman CEO & CSO for India
Ikea launches its shopping app in India to make home furnishing accessible to more consumers
In Digital
Disruption likely in celebrity-driven ad model; purpose and content-led marketing to gain prominence, says Amitabh Pande of Ikea India A project by Ikea and its research and design lab Space10
In Digital
Ikea India reopens Hyderabad store, keeps safety of visitors as priority
With #BeSomeonesHome campaign, Ikea celebrates equality, makes its workspaces safe for all
In new campaign, Ikea says home is not just a place but a whole world to discover
Ikea brings its first physical presence, ‘Ikea On Wheels’, to Mumbai
Ikea urges consumers to improve sleep and focus better on everyday lives
Ikea puts sustainability at the core of its business
The WARC Awards 2019: McCann India wins three awards in Effective Innovation category
Ikea and Kinetic India give new definition to OOH media
Ikea takes eco-friendly approach, wants to use rice straw to make its products
Ikea makes its products talk in first-ever communication in India market
In-depth: Decoding Ikea’s mega-successful India splash
Ikea targeting 20% share in India's organised furniture market
Brandstand: What Ikea can learn from India
Ikea opens shop in India, plans to open 25+ stores across major cities by 2025