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Rising Star: Girish Menon, Programmatic Trader, Amnet
Vodafone Idea appoints Ravinder Takkar as its MD and CEO
Brand Idea gets India dancing in a signature step, #SabKaTimeAaGaya
Show solidarity with cyber-bullying victims with a ‘Purple Heart’ emoticon, says Cadbury Dairy Milk
Vodafone Idea brings back Asha and Bala to reach out to audiences
MTV sends strong message against unrealistic career expectations with new brand film
Durex unveils #ComeTogether campaign, conceptualised by Havas Creative
Experiential marketing in idea-dark phase, brands failing to connect with consumers: Roshan Abbas of Geometry Encompass
Make your superhero feel special this Father’s Day
Consumers select a brand because they like the product or ambassador and not by completely looking at the ads, says Navin Todi of Lux Industries
Mindshare India, Idea launch AI-led voice-enabled, video-chat bot ad to educate users
In Digital
Prestitia awards creative mandate to Aaron Idea Communications
Take time out and do what you love every day, says Mother’s Recipe in new campaign
OLX unveils new brand identity with tagline ‘Set Hai’
The Small Big Idea wins social media mandate for ETC
In Digital
Vodafone Idea and Zee5 seal content partnership
In Digital
A child needs 10 hours of sleep for overall development, says Godrej Interio Mattresses in new spot
The Small Big Idea bags social media mandate for Zing
In Digital
Government working on national broadcasting policy, proposes unified self-regulatory mechanism for all broadcasting platforms
Vodafone and Shemaroome announce exclusive content partnership
In Digital
Idea encourages best behaviour with ‘India ka Live Network-Idea 4G’ campaign
Vodafone Idea partners with Sun Nxt, widens bouquet of regional content
In Digital
The Small Big Idea bags social media mandate for Zeel’s Bhojpuri channel Big Ganga
In Digital
KFC’s latest digital film highlights how value meets variety at Rs 599 only
Commentary: Is Havas handling integration in India the right way?