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BCCI earns Rs 4,667 crore from team auctions for Women’s IPL
IPL 2023: Advertisers weigh in the pros and cons of advertising on JioCinema
Business Today launches ‘Markets Today’ page on its website
In Digital
IPL 2023: Here’s what brands will have to shell out to advertise on JioCinema
Irrespective of increasing cost, cricket remains the biggest growth driver: Wavemaker India’s Shekhar Banerjee
Supreme Court endorsing NCLAT order against Google raises Indian internet firms’ hope
In Digital
JioMart #OnPublicDemand campaign promotes its first sale of 2023
Viacom18 wins Women’s IPL media rights for Rs 951 crore
Disney Star aims to reach record-breaking 500 mn viewers on TV in IPL 2023
National Geographic India to present new season of ‘It Happens Only in India’
Providing IPL content for free on digital may have negative impact on TV advertising: Karan Taurani of Elara Capital
Omnicom Media Group India launches OMNI Auto ROI Vault for optimised investment planning
In-depth: What’s making traditional brands strengthen their D2C arms
Bisleri becomes official Hydration Partner for IPL franchise Mumbai Indians
IPL 2023 auctions on Star Sports records 25% increase in cumulative reach
PNB Housing Finance’s new film suggests people to throw New Year party at their ‘own’ home
Marketers will use storytelling, short-form ads won’t get traction in insurance sector: Abhishek Gupta of Edelweiss Tokio Life Insurance
Mumbai Indians’ brand value reaches $83 million in 2022: Brand Finance report
Bisleri partners with IPL team Gujarat Titans as the official hydration partner
Star Sports onboards specialists to share their expertise on IPL Auction Day
IPL valuation jumps 75% to $10.9 billion in 2022: D and P Advisory Report
Zoo Media introduces employee stock ownership plan
In Digital
Aspiring to work on marquee brands is a trap: Navin Talreja and Kawal Shoor of The Womb
Chris Gayle, AB de Villiers, Suresh Raina and more IPL stalwarts to headline JioCinema’s IPL 2023 Player Auctions
Audio series leads audience engagement, beats online music, short and long-form video, claims Pocket FM’s #Rewind2022
In Digital