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Byju’s unveils #HallaMachaDe anthem ahead of Women’s Cricket World Cup to cheer for ‘Women in Blue’
Star Sports unveils #HamaraBlueBandhan campaign ahead of ICC Women’s World Cup 2022
NFT marketplace for cinema and sports in India has the potential to cross US$ 1 billion in value in the near future: Deloitte
In Digital
GroupM’s TYNY 2022 report sheds light on the drivers of growth for the next generation
Star Sports comes up with #NayaCaptainRohit promo ahead of India vs West Indies series
E-auction of IPL media rights will change the game, say experts
FanCraze all set for roll out of ‘ICC Crictos’ – cricket’s official NFTs
In Digital
In-depth: Are alcohol brands finally targeting women or is it just a gimmick?
Indian Women’s Cricket Team Captain Mithali Raj becomes brand ambassador for Jacob’s Creek
Sony Sport’s “Down Underdogs– India’s Greatest Comeback” commemorates Team India’s historic victory in Australia
Sony Pictures Networks to broadcast all action from the Legends League Cricket in India
Rohit Sharma to launch personal NFTs on FanCraze
In Digital
Indian ad spends in 2021 likely to exit 90% of 2019 level, says IPG Mediabrands’ Magna
Amidst regulatory uncertainty, focus of crypto players shifts to educating investors
Sony Pictures Networks acquires broadcast rights for Lanka Premier League
Crypto players unlikely to go slow on advertising despite government's concerns
Attempts to mislead youth through over-promising, non-transparent ads must be stopped: PM Modi chairs meeting on cryptocurrency
How much did sponsors’ ads build awareness during ICC Men’s T20 World Cup 2021
In-depth: Do Crypto ads need to be more transparent in nature?
Fanta pulled up for continuing with ‘Rang Ja’ anthem for ICC T20 despite India’s poor performance
Manyavar becomes official Indian Wear Partner of ICC Men’s T20 World Cup 2021
Vi’s #SpeedSeBadho campaign highlights importance of fast and strong network
PhonePe to file a fresh suit against BharatPe’s PostPe over trademark
PhonePe to file a fresh suit against BharatPe’s PostPe over trademark
News18 India launches ‘Jeetega To India Hi’, a special programming on T20 World Cup