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India vs Pak match at ICC Women’s T20 World Cup registers cumulative reach of 28 million: Star Sports
Star Sports onboards seven sponsors for ICC Women’s T20 World Cup
Disney+ Hotstar onboards six sponsors for ICC Women’s World Cup
In OTT
Polycab India becomes official partner for upcoming ICC global events in 2023
Star Sports hails the Women in Blue ahead of ICC Women’s T20 World Cup 2023 in its new promo
FanCode to stream inaugural ICC U19 Women’s T20 World Cup 2023 in India
In Digital
Greg Barclay re-elected as ICC chairman for second term, Jay Shah to head F&CA committee
Byju’s names ITW Sports Inc as official global activation partner for ICC Cricket World Cup and FIFA Football World Cup
Disney+ Hotstar launches Follow On, a special feed for freemium users for ICC Men’s T20 World Cup
In OTT
Inox signs agreement with ICC for live screening of ICC T20 Men’s World Cup 2022 matches in cinemas
T20 World Cup – Want to buy ad slots in ICC T20 World Cup? This is what you will have to pay
Fans rally behind Team India to ‘End The Wait’ in Star Sports’ campaign ahead of ICC Men’s T20 World Cup
Fans appeal Team India to end their wait in Star Sports’ promo for Ind vs Pak clash at ICC Men’s T20 World Cup
Thums Up unveils ‘Stump Cam’ campaign ahead of ICC Men's T20 World Cup 2022
ZEE to rake in Rs 130.7 billion in revenue at Rs 436 million per match from ICC TV rights
Did Zee, Disney team up at ICC media rights auction to outdo Reliance and Uday Shankar-backed Viacom18?
Zee’s bet on ICC’s TV rights safer than digital but loaded with challenges
Zee to exclusively broadcast ICC men’s events; Disney+ Hotstar exclusively retains all ICC digital rights
ICC rights retention has strengthened our status as a premier destination for marquee cricket events: K Madhavan
DreamSetGo onboards Sourav Ganguly as its first brand ambassador
Top broadcasters ask ICC to conduct e-auction for media rights, else they will pull out
IPL digital rights loss forces Walt Disney to revise Hotstar subscribers guidance to 80 million by 2024
In OTT
ICC will conduct e-auction of media rights only if the bidders quote an identical amount in the opening round
In a first, ICC to sell media rights for men's & women's cricket separately
Eurosport India becomes broadcast partner for women’s T-20 tournament FairBreak Invitational 2022