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Xaxis, m/Six, Lemma join hands to drive sales growth for brands through programmatic DOOH campaign
Suku Murti joins DViO Digital’s Advisory Board
In Digital
Wavemaker introduces new logo and brand design
GroupM names Ashutosh Srivastava as CEO of APAC excluding China, HK and Taiwan
Overall growth in Indian sports sponsorship at 17%, crosses Rs 9,000 crore in 2019: GroupM’s ESP Properties
WPP acquires data science firm Sandtable
AdsDax expands cryptocurrency product offerings in Indian advertising market
Unny Radhakrishnan joins Digitas as CEO
In Digital
Essence wins integrated media duties for cosmetic brand Faces Canada in India
GroupM’s m/Six bags media mandates worth Rs 700 crore last year
Entertainment is the purpose for 84% of 45 crore active mobile internet users, says Mobile Marketing Ecosystem Report 2020
In Digital
10 advertising trends that will shape the decade
Wavemaker India elevates Mansi Datta as Managing Partner
Wavemaker India bags media mandate for daily grocery platform Supr Daily
GroupM TYNY 2020: Content abundance will reduce viewer engagement in the coming years
In Digital
Auto, handsets and e-commerce to drive ad spends in 2020: GroupM TYNY 2020
MediaCom awarded media mandate of Citroën India
Digital takes 65% of incremental adex in 2020 but traditional media has its way of survival
In Digital
Indian adspends estimated to grow at 10.7% in 2020, says GroupM
Media and entertainment industry hails Union Budget’s digital push
In Digital
Wavemaker’s Kartik Sharma to join Omnicom Media Group
Kartik Sharma quits Wavemaker as South Asia CEO; Ajay Gupte takes over
Benetton India awards its digital mandate to dentsu X-cubic
In Digital
GroupM Brew 2020: OTT space is not as fragmented as most people think, says Tarun Katial of Zee5
McCann and Ogilvy Group named Effie India 2020 Agency of the Year