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Shashi Sinha’s tenure at ASCI board comes to an end
MIB approves registration of Print and Digital Media Association as self-regulatory body
In Digital
We are looking to grow and drive our preventive footprint in addition to corrective footprint in 2023: Manisha Kapoor, CEO and SG, ASCI
After NDTV and Zee Media, iTV network pulls out from BARC ratings
Government to help edtech industry on guidelines to curb misleading ads
adidas’ ‘The Impossible Rondo’ celebrates Lionel Messi’s career
91% of marketers leveraged consumer data for marketing in 2022, says MMA EY report unveiled at ‘Data Unplugged’ event
Cannes Lions renames Titanium Lions to ‘Dan Wieden Titanium Lions’ in a tribute to the ad icon
Sun Pharma’s Revital H’s “Apni Body Ki Suno” campaign features Akshay Kumar
Plum BodyLovin’ introduces perfume body mists through ad film featuring Ananya Panday
Asics India celebrates its philosophy of ‘Sound Mind Sound Body’ through campaign ‘Choose To Move’
Rajat Sharma relinquishes NBDA’s President role
Did Zee, Disney team up at ICC media rights auction to outdo Reliance and Uday Shankar-backed Viacom18?
Swiggy’s Sudeep Bansal joins Wow Skin Science as Vice-President of Growth
Making noise creates awareness, it’ll be better if brands do something about it too, says GCPL’s Sudhir Sitapati
FIFS announces onboarding of Joy Bhattacharjya as Director-General
In Digital
Venice TV & Branded Content Festival 2022 extends deadline for entries to July 30
UltraTech Cement is the leading brand, while Aditya Birla Group is the leading advertiser: MMA SMARTIES BII 2021
ISA not in favour of discontinuing TV news viewership data, may issue a fresh advisory
Sociapa bags the digital & creative mandate for French Essence
In Digital
ASCI updates code to add greater inclusivity in advertising depictions
DTH Association requests government to waive off 8% license fee
Zerodha’s new health program for employees draws flak from netizens
ASCI calls for withdrawal of IPL ad featuring cricketer MS Dhoni
CCPA orders discontinuation of misleading Sensodyne ads; imposes Rs 10 Lakh penalty