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Home Credit India releases second brand campaign on lines of the new ‘Zindagi Hit!’ brand thought
New Zealand plans to introduce laws to get Facebook and Google to pay for news
In Digital
Virat Kohli features in Great Learning’s #ItPaysToUpskill digital campaign
How to make the most of your travel advertising post-Covid
PVR’s new digital campaign ‘There is something about PVR’ features personalities who are mesmerised by the brand
Real estate player MICL appoints SRV Media as its digital communications partner
In Digital
Despite muted ad revenues globally, sunny days ahead for digital platforms
In Digital
Viacom18 lays guidelines for usage of FIFA World Cup 2022 clips for news channels
Deepika Padukone’s self-care brand 82°E unveils ‘Feels like home’ launch campaign
How digital is overtaking TV advertising, LV Krishnan explains
Times Now claims top slot in digital video views
In Digital
Education sector continues to lead ad violations with 27% share in all complaints processed between April-Sept 2022: ASCI report
WhatsApp India head Abhijit Bose and Meta India’s public policy head Rajiv Aggarwal quit
In Digital
Consumers less likely to repurchase from brands if they see ads beside misinformation, reveals DoubleVerify report
Amazon plans to lay off 10,000 people in coming days
Why brands are holding back on Twitter advertising post-takeover by Elon Musk
Meta lays off 11,000 employees, 13% of workforce
In Digital
Global economic outlook expected to impact 2023 business plans for 95% of marketers: WARC report
Rashmika Mandanna plans a trip with her ‘Reel Family’ in Agoda’s new brand campaign
Meta to announce large scale lay-offs this week
In Digital
Oktobuzz wins Westside’s digital marketing mandate
Is it too soon for brands to put their ‘spooky’ hats on and celebrate Halloween culture in India?
Sarah Personette resigns as Twitter’s Chief Customer Officer and Ad Sales head
In Digital
69% prefer to watch the current T20 World Cup on TV: Axis My India November CSI survey
Why do D2C brands need to evolve in digital marketing to avoid overspending on ads?