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: Are advertisers losing interest in Horror Shows on GECs?
In Television

: FMCG offtake related to festivals shifted to Q3 due to late festive season
In Marketing

: In-depth: Marketers gear up to pay premium for high-impact properties this festive season
In In-depth

: How FMCG players’ copious ad spend surge in Q1FY24 will fuel Indian adex growth
In Marketing

: HUL’s ad spends up by 12.82% YoY to Rs 1,505 crore in Q1 of FY24
In Marketing

: Goafest 2023: Data is a double-edged sword, say marketing professionals
In Goafest 2023

: With good monsoon and growth in rural demand, media spends to pick up in H2 2023: Rajesh Ramakrishnan
In Marketing

: Bonn appoints Dawinder Pal as Group Marketing Head and Business Head for House of Veda
In Marketing

: FMCG players elated with Union Budget 2023, say it will lead to increased consumer spending
In Marketing

: Emami’s role as strategic investor in D2C set-ups is more of a mentor and not of a micro-manager: Harsha V Agarwal
In Marketing

: Procter & Gamble’s Kainaz Gazder named Chairperson for APAC Effie Awards 2023
In Advertising

: Every brand owner will be able to display their product through ONDC platform: T Koshy, CEO, ONDC
In Digital

: Bisleri denies takeover by Tata Consumer Products
In Marketing

: Emami's ad spends increases 34.33% YoY to Rs 141.48 crore in Q2 FY23
In Marketing

: Marico appoints GCPL’s Somasree Bose Awasthi as its new CMO
In Marketing

: In-depth: Brands allocating budgets judiciously after muted growth in H1 adex
In In-depth

: Vim makes it to the ‘Brands of the decade’ list by Kantar
In Marketing

: Anuj Singh joins General Mills India as Country Head
In Marketing

: Advertising spends to see a boost during upcoming IPL & cricket season; will be an exciting summer for brands, says Perfetti’s Rohit Kapoor
In Marketing

: Apis India ropes in PepsiCo’s Sharad Vatss as Marketing and Sales Head
In Marketing

: Parle Products to increase ad spends by 15% in 2022; puts major bets on TV, followed by digital
In Advertising

: ‘Mirum India Martech Report 2021’ captures emerging Martech landscape in India
In Marketing

: Procter & Gamble announces Rs 500 crore ‘P&G Rural Growth Fund’
In Marketing

: Wow Skin Science appoints Sandeep Ghoshal as Head of International Business
In Marketing

: Hit by pandemic, luxury product market bets high on digital and CX to stay in focus
In Marketing

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