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Indian women smartphone users spending more time on education & finance apps: Bobble AI report
Byju’s appoints Zee’s Prathyusha Agarwal as Chief Business Officer - Early Learn, India
In Digital
Adspend by OTC healthcare brands in 13 key markets will expand by 7.6% in 2022: Zenith report
TV ad volumes post double-digit growth in 2021 over previous 2 years: BARC Think report
ADK acquires Rage Communications; expands footprint to India & Australia
India bags 8 Grand Prix at Spikes Asia 2022; DDB Mudra, Mumbai named Agency of the year
Ants gets digital, brand & performance marketing duties of DLF Brands’ Pure Home + Living
In Digital
The manner & moments of reaching out to people can help brands scale up consumer retention & lifetime value: CleverTap’s Vikrant Chowdhary
Spikes Asia 2022: 101 entries from India in shortlists
Meesho partners with Sideways for brand building
India’s BNPL market set to touch $40 billion by 2025: Redseer report
Kinnect launches Customer Experience practice; appoints Bharatesh Salian to lead the division
In Digital
Meesho launches #IndiaBharPeChayega campaign to encourage MSMEs to digitise their business
Baggit ropes in 0101 for brand communication, MarTech, Data Analytics & Performance Marketing
Indian Adex rose 37% to reach Rs 74,000 crore: Madison Advertising Report 2022
Digital to overtake TV to become largest medium for ad spends in 2022: GroupM's TYNY report
India ad spends are estimated to reach Rs 107,987 crore in 2022, digital to be largest medium: GroupM
Wow Skin Science appoints Varman M as General Manager – Media & Corporate Communications
Instamojo elevates Ankur Sharma to Co-founder
HiveMinds bags digital mandate to manage paid marketing portfolio for Max Life Insurance
In Digital
Creator tech platform Hypd secures $ 1.5 million in seed round
In Digital
Digital media mandate for CavinKare’s Spinz, Nyle and Chik goes to Schbang
In Digital
m/SIX names Sahil Sachdeva as National Digital Head
In Digital
Bizongo acquihires Bengaluru-based EdTech Hexa
In Digital
Over one-third of shoppers willing to share personal data directly with brands: Capgemini Research Institute report