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Zee Biskope creates a metaverse avatar for its third anniversary ‘Lahariya’ celebrations
FirstSight bags TruNativ’s digital mandate
In Digital
Procter & Gamble’s Kainaz Gazder named Chairperson for APAC Effie Awards 2023
Will experiential marketing eat into digital spending as economy opens up?
CenturyDoors urges consumers to make informed choices before buying doors in digital film
Netflix India Director of Marketing Shagun Seda calls it quits
The Tiny Digital Factory creates Aston Martin NFTs for Infinite Drive Racing
Cosmos-Maya appoints Kaushal Nanavati as Chief Revenue Officer and Asif Khan as Business Head – New Ventures
PropTech investment platform, Myre Capital appoints Nitin Virmani as Head of Marketing
Born ‘Talented’, how PG Aditiya and Gautam Reghunath’s agency is making its way
No evidence of manipulation done by channels at customer level: CBI in chargesheet against Sunil Lulla
CleverTap hires Samer Saad as Regional Sales Director for META region
In Digital
W+K India won’t be a ‘free for all’ kind of agency: Santosh Padhi of Wieden+Kennedy
How has the consumer changed in a post-Covid world?
New report uncovers hidden tobacco marketing on social media
Smita Murarka moves on from Duroflex as Chief Marketing Officer
IAMAI’s Marketing Conclave brings together 95 marketing gurus and over 1000 delegates
Barista Coffee Company hires Priyankar Singh as General Manager - Marketing
Saurabh Saksena joins VMLY&R India as CEO
MediaCom wins Zound Industries International AB’s integrated media mandate
Sony Pictures Networks India renews partnership with Tennis Australia to broadcast Australian Open
Will Predictive Analytics disrupt marketing in 2023?
Top creative minds see industry getting more mature for digital-led solutions in 2023
Home Credit India releases second brand campaign on lines of the new ‘Zindagi Hit!’ brand thought
Tata Soulfull offers a “BetterForYou” breakfast in its first digital campaign for Millet Muesli