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Advertising leaders suggest doing away with organisational hierarchy to be more fluid
Goafest 2023: Themed ‘Future of Creativity’, India’s largest A&M festival kicks off today
Advertisers need to understand and respect consumer’s time and ability to invest, say top leaders
Saif Ali Khan becomes first brand ambassador for Lay’s Gourmet chips; features in new TVC
18 Indians find place in final jury line-up for APAC Effie Awards 2023
Aditya Kanthy and Dheeraj Sinha named jurors for WARC Awards for Effectiveness 2023
BBH India appoints TBWA’s Parixit Bhattacharya as Chief Creative Officer
Kurkure Playz’s second TVC introduces its latest flavour
Using creativity and capitalism, brands can work for socialism and leave the world a better place: Dheeraj Sinha
Russell Barrett moves on from BBH India
BBH India onboards Himanshu Saxena as COO and Managing Director
Air conditioning brand Hitachi assigns its creative duties to BBH India
Acko brings alive its latest ‘Welcome Change’ brand proposition through three ad films
Niva Bupa appoints Leo Burnett as its advertising agency
BBH India elevates Radhika Burman to head Delhi office
Leo Burnett India launches ‘LB Regional’ to help brands maximise their reach with audiences
CaratLane’s new Rakhi campaign celebrates the unique bonds of siblings
PepsiCo India awards its creative mandate to Leo Burnett
Cannes Lions 2022: Dentsu Creative Bengaluru brings the first-ever Agency of the year title to India
Canara HSBC Life Insurance launches ‘Promises Re-imagined’ campaign; the first post its rebranding
Leo Burnett is back with ‘Speakeasy with Dheeraj Sinha’ Season 3
Goafest 2022: Why it was worth the wait
Goafest 2022: How to ensure equal participation of women in workforce
Abby 2022: Leo Burnett is Creative Agency of the Year; Famous Innovations wins its second Grand Prix
Dheeraj Sinha and Russell Barrett to lead BBH India as Subhash Kamath moves to Advisory role at Publicis Groupe