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From online to on-ground innovations, a look at Viacom18 Studios marketing strategy for Fighter movie
Spotlight on top 7 ads that grabbed our attention this week
Croma's year-end campaign encourages ditching the old and embracing the new
Brands must consider news genre for performance marketing: SoCheers' Siddharth Devnani
Brands embrace the spirit of Durga Puja with heartfelt ad campaigns celebrating tradition and empowerment
Croma unveils ‘Festival of Dreams’ campaign to celebrate Durga Pujo
Croma and Posterscope collaborate to unveil new campaign in Kerala
Croma ropes in Rohan Ekbote as Head of Media and PR
Brands unite to celebrate ISRO’s Chandrayaan-3 historic lunar landing through moment marketing
Carat appoints Sanchayeeta Verma as CEO India
195 advertisers advertised on JioCinema during IPL 2023: TAM Adex report
Abby 2023: Leo Burnett India is Creative Agency of the Year for the second year in a row
Abby 2023: Mindshare wins Technology Specialist Agency of the Year title
Crayons Advertising sets price band of Rs 62-65 per share for its book-building issue
Crayons Advertising aims to tap international ad markets through tie-ups and acquisitions
Gujarat Titans sign 26 partners ahead of IPL 2023
A better route to enhance & expand our business: Crayons Advertising's Kunal Lalani on going public
Crayons Advertising to go public
With January being the busiest in 10 years for SoCheers, the Co-Founders aim to break into more sectors in 2023
Tata Play celebrates the power of television through digital campaign on World TV Day
Tata Group reveals how some of its brands got their names
ADK acquires Rage Communications; expands footprint to India & Australia
Zee5 appoints Publicis’ Anil Kotian as Sr Vice President – Agency Relationship
Times Power of Print’s fourth edition aims to expand participation and reach across markets
In Print
Micromax announces new sub-brand ‘in’ to realise vision of Aatmanirbhar Bharat