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Voice advertising likely to see exponential growth in next two years, says Shamsuddin Jasani of Isobar India
Avinash Kaul gets additional sales responsibilities; Rahul Kansal to head marketing at Network18
MTV revamps programming line-up, hopes to get 25% revenue through branded content
Former Viacom18 execs Gaurav Lulla, Pavneet Gakhal launch boutique content studio ‘Loose cannons’
Big FM partners with music director Pritam’s JAM8 to strengthen its branded content offerings
In Radio
101 India inks branded content partnership with 22feet Tribal Worldwide’s Untold
New York Festivals Television & Films awards open for entries, launches new categories
Publicis Communications launches branded content and entertainment marketing arm
Cannes Lions 2018: Need separate teams for ad and branded content
Horlicks’ Fearless Kota to be showcased at The VOWSS, D&AD festival
Republic TV signs What’s Your Problem as content creation partner
Goafest 2018: The Social Street is Abbys Creative Agency of the Year, Early Man Films bags only Grand Prix
Goafest 2018 announces Abby shortlists
Abby Awards 2018 jury chairs announced
Wavemaker and Ogilvy launch Effectiveness Lab in India
BBC StoryWorks launches new tool to measure branded content and sponsored editorial
In Digital
Instagram expands access to branded content tool
In Digital
Partha Dey joins Dishum Broadcasting Private Limited as COO
O&M’s Ryan Mendonca joins MTV as Head of Creative
Media Abbys: 145 shortlists in 16 categories announced
Goafest 2017 announces Abby shortlists for review
#OpinionsThatCount: Why media agencies are playing a creative role
Vh1 Supersonic bets big on branded content in fourth edition
FCB Ulka appoints Keegan Pinto as Creative Head - West and NCD - Branded Content
GroupM hosts country’s first branded content upfront event ‘Brew’