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BestMediaInfo unveils jury line-up for Rising Star Awards 2022
BestMediaInfo unveils jury line-up for Rising Star Awards 2022
In Marketing
Lifestyle brands to spend more on advertising as they aim for 2x sales during the upcoming festive season
Lifestyle brands to spend more on advertising as they aim for 2x sales during the upcoming festive season
In Advertising
BestMediaInfo announces 2nd edition of Rising Star Awards to honour young media strategists
BestMediaInfo announces 2nd edition of Rising Star Awards to honour young media strategists
In Advertising
The manner & moments of reaching out to people can help brands scale up consumer retention & lifetime value: CleverTap’s Vikrant Chowdhary
The manner & moments of reaching out to people can help brands scale up consumer retention & lifetime value: CleverTap’s Vikrant Chowdhary
In Marketing
Want to make an investor pitch to Ashneer Grover? Get ready to shell out Rs 1 lakh/ hour
Want to make an investor pitch to Ashneer Grover? Get ready to shell out Rs 1 lakh/ hour
In Marketing
Can vernacular OTT players catch up with brands’ growing interest in targeting regional audience?
Can vernacular OTT players catch up with brands’ growing interest in targeting regional audience?
In OTT
BMI Exclusive: Once broadcasters withdraw cases, will reinitiate consultation for NTO 2.0, says TRAI Chairman PD Vaghela
BMI Exclusive: Once broadcasters withdraw cases, will reinitiate consultation for NTO 2.0, says TRAI Chairman PD Vaghela
In Television
As ASCI takes up EaseMyTrip’s claims with Central authorities, EaseMyTrip files case against the ad regulator
As ASCI takes up EaseMyTrip’s claims with Central authorities, EaseMyTrip files case against the ad regulator
In Advertising
In-depth: Why Indian adex remains repressed compared to other global markets
In-depth: Why Indian adex remains repressed compared to other global markets
In In-depth
Brand Kohli might face an impact post-renunciation of captaincy
Brand Kohli might face an impact post-renunciation of captaincy
In Advertising
Ad world recounts benefits of in-office work & in-person meetings as Omicron disrupts agency life yet again
Ad world recounts benefits of in-office work & in-person meetings as Omicron disrupts agency life yet again
In Advertising
DDB Mudra brings Taproot Dentsu’s Neeraj Kanitkar onboard as ECD West
DDB Mudra brings Taproot Dentsu’s Neeraj Kanitkar onboard as ECD West
In Advertising
We are cautious and judicious in our messaging and not hurt any sentiments, says Kanwalpreet Walia of Titan
We are cautious and judicious in our messaging and not hurt any sentiments, says Kanwalpreet Walia of Titan
In Marketing
India’s largest content marketing awards ‘BuzzInContent Awards 2021’ to be held today
India’s largest content marketing awards ‘BuzzInContent Awards 2021’ to be held today
In Marketing
Chaayos ramps up ad spends for rebranding, bets on OOH for the first time
Chaayos ramps up ad spends for rebranding, bets on OOH for the first time
In Marketing
Learn content marketing from the trailblazers of start-up world today at 3 pm
Learn content marketing from the trailblazers of start-up world today at 3 pm
In Marketing
Learn the content marketing play for 2022 from experts at 3 pm today
Learn the content marketing play for 2022 from experts at 3 pm today
In Marketing
Amidst regulatory uncertainty, focus of crypto players shifts to educating investors
Amidst regulatory uncertainty, focus of crypto players shifts to educating investors
In Advertising
Traditional media to get lion’s share in ad spends for digital-first Truecaller
Traditional media to get lion’s share in ad spends for digital-first Truecaller
In Marketing
No decision yet on crypto ads ban, Cryptocurrency bill to be introduced soon: FM Nirmala Sitharaman
No decision yet on crypto ads ban, Cryptocurrency bill to be introduced soon: FM Nirmala Sitharaman
In Advertising
No longer possible for brands to take a backseat on wider conversations around social justice and sustainability: Benjamin Soubies of Talkwalker
No longer possible for brands to take a backseat on wider conversations around social justice and sustainability: Benjamin Soubies of Talkwalker
In Digital
Purpose as a contributor to brand equity is 10 times more important in India versus global market: Deepender Rana of Kantar
Purpose as a contributor to brand equity is 10 times more important in India versus global market: Deepender Rana of Kantar
In Marketing
Premium print inventories to be sold at 3x of the operating rate to political parties
Premium print inventories to be sold at 3x of the operating rate to political parties
In Print
In-depth: Social commerce might be the next big thing, but what ROI can brands expect from it?
In-depth: Social commerce might be the next big thing, but what ROI can brands expect from it?
In In-depth
Advertising is the most dynamic industry that thrives on social connections: IPG’s Nupur Jain
Advertising is the most dynamic industry that thrives on social connections: IPG’s Nupur Jain
In Rising Star