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If there is incompetence, how can integrity and acceptance of our data be high, says BARC India CEO Partho Dasgupta
MIB asks BARC India to stop ratings of TV channels using landing page
GEC Watch: Star Plus returns to the top in urban markets; Zee Anmol continued to lead rural
BARC India announces two senior appointments
BARC India on multiple LCN: Sort it out amongst broadcasters
Arnab Goswami’s Republic TV debuts with record viewership
BARC India snubs NBA request; releases Republic TV’s viewership data
BARC India makes subscriber contract more stringent
BARC to stop measuring analogue; viewership trend unpredictable
BARC India reveals its digital measurement service ‘EKAM’
BARC India reveals its digital measurement service ‘EKAM’
BARC India sets up independent Disciplinary Council for transparency in measurement system
SureWaves launches programmatic TV advertising marketplace ‘Skynet’
BARC India updates TV Universe; total TV Viewership jumps up by 18%
Sudhanshu Vats named new BARC India Chairman
BARC India to build a pool of consultancy companies for broadcasters
BARC India: TV viewership has increased the most in South India
TV viewership increased by 24 per cent in last one year
BARC India, KTF file police complaint against a few channels for tampering
BARC India appoints Jamie Kenney as Business Head - Digital
BARC India Media Workstation online certification test is now free
In Digital
Zee Melt 2016: Experts debate effectiveness of ads on digital
In Digital
Focus on ad viewability and big data at Zee Melt 2016
BARC India launches online certification for its media workstation
In Digital
‘A Day in the Life of an Indian Woman’ through BARC’s eyes