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Snapchat appoints Tyroo as monetisation partner for APAC region
In Digital
Interactive Avenues wins Great Indian Workplaces Award, second time in a row
Didn't want to make money for other shareholders, hence started on my own: Hemant Misra, Founder, MagicCircle
IPG Mediabrands India elevates Vaishali Verma as CEO of Initiative
PointNine Lintas launches Probitec, a mar-tech tool
In Digital
AAAI and AROI sign MoU
Tarun Sinha joins OLX India as Business Head for Advertising
In Digital
Atit Mehta to move to Byju’s as Marketing Head
ADK breaks ties with WPP, acquired by Bain Capital
Madison Media bags media mandate for Sri Sri Tattva
Madison Media strengthens digital leadership
In Digital
Commentary: TV viewership data – for whom is it, anyway?
Saif Shaikh joins Madison Media to head Godrej business
Happy mcgarrybowen appoints Samarjit Choudhry as COO - Advertising
The story behind Patanjali’s ad blitz on news genre
The story behind Patanjali’s ad blitz on news genre
A heart-warming story from P&G’s Vicks looks at motherhood with a difference
From sailing on own boat to boarding a larger ship: Journey of independent agencies
Stories create books, books create stories, says HarperCollins
#OpinionsThatCount: Can elections neutralise the impact of demonetisation on news channels?
Zirca expands partnership with Microsoft Bing
In Digital
Facebook appoints Pulkit Trivedi as Industry Director
In Digital
HGS Interactive appoints Prabhakar Mundkur as Chief Mentor
In Digital
AdStand: The cry for freedom
2016 DMA India Createffect Echo Awards: OgilvyOne, IBS and The Social Street lead metal tally