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Bausch + Lomb launches ‘BeASuperstar’ campaign targeting the South Indian market
Bausch + Lomb launches ‘BeASuperstar’ campaign targeting the South Indian market
In Ad Craft
ET Now launches its digital news platform ‘ET Now News’
ET Now launches its digital news platform ‘ET Now News’
In Digital
GOAT Brand Labs acquires celebrity-endorsed apparel brand Imara
GOAT Brand Labs acquires celebrity-endorsed apparel brand Imara
In Marketing
#VantageOnFirstpost: Palki Sharma returns with a new show at 9 pm
#VantageOnFirstpost: Palki Sharma returns with a new show at 9 pm
In Digital
Aaj Tak becomes the first news YouTube channel in the world to cross 50 million subscribers
Aaj Tak becomes the first news YouTube channel in the world to cross 50 million subscribers
In Television
Mona Jain joins Zee Media as Chief Revenue Officer as Joy Chakraborthy moves on
Mona Jain joins Zee Media as Chief Revenue Officer as Joy Chakraborthy moves on
In Television
Mumbai Indians acquires a franchise in Women’s Premier League
Mumbai Indians acquires a franchise in Women’s Premier League
In Marketing
Contextual advertising company Seedtag enters Indian market
Contextual advertising company Seedtag enters Indian market
In Advertising
Drools ropes in Janhvi Kapoor as its new brand ambassador
Drools ropes in Janhvi Kapoor as its new brand ambassador
In Marketing
OLX Autos’ ‘OLXtraaa’ campaign film ft. Sharman Joshi highlights the platform’s benefits
OLX Autos’ ‘OLXtraaa’ campaign film ft. Sharman Joshi highlights the platform’s benefits
In Ad Craft
Q3FY23: Radio City’s EBITDA grows 64% QoQ to reach Rs 14.5 crore
Q3FY23: Radio City’s EBITDA grows 64% QoQ to reach Rs 14.5 crore
In Radio
Colors Bangla to present world television premiere of ‘Hullor’
Colors Bangla to present world television premiere of ‘Hullor’
In Television
IPL 2023: Advertisers weigh in the pros and cons of advertising on JioCinema
IPL 2023: Advertisers weigh in the pros and cons of advertising on JioCinema
In In-depth
Sideways onboards Aditi Patwardhan as Chief Strategy Officer
Sideways onboards Aditi Patwardhan as Chief Strategy Officer
In Advertising
Business Today launches ‘Markets Today’ page on its website
Business Today launches ‘Markets Today’ page on its website
In Digital
Drop amendments to IT Rules giving takedown powers to PIB: INS
Drop amendments to IT Rules giving takedown powers to PIB: INS
In Print
Koo app celebrates India's 74th Republic Day with #TogetherWeKoo campaign
Koo app celebrates India's 74th Republic Day with #TogetherWeKoo campaign
In Digital
Biryani By Kilo ropes in PV Sindhu as its brand ambassador
Biryani By Kilo ropes in PV Sindhu as its brand ambassador
In Marketing
Scarecrow M&C Saatchi elevates Mustafa Kapasi to Executive Creative Director role
Scarecrow M&C Saatchi elevates Mustafa Kapasi to Executive Creative Director role
In Advertising
Microsoft invests $10 billion in OpenAI to accelerate AI breakthroughs and deploy them on Azure
Microsoft invests $10 billion in OpenAI to accelerate AI breakthroughs and deploy them on Azure
In Digital
Actor Yash says 'I love you, Pepsi!’ as he becomes its new brand ambassador
Actor Yash says 'I love you, Pepsi!’ as he becomes its new brand ambassador
In Marketing
ABP News Network's Chief Revenue Officer Mona Jain steps down
ABP News Network's Chief Revenue Officer Mona Jain steps down
In Television
ASCI tightens Disclaimer Guidelines for advertisements
ASCI tightens Disclaimer Guidelines for advertisements
In Advertising
IPL 2023: Here’s what brands will have to shell out to advertise on JioCinema
IPL 2023: Here’s what brands will have to shell out to advertise on JioCinema
In OTT
CTV in India – A scale not proportionate to the hype
CTV in India – A scale not proportionate to the hype
In Digital