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Facebook & Instagram the most popular apps utilised by advertisers in 2021: SocialPeta
In Digital
Unbundling sponsorship of women’s sports grew about 146% in 2021: Nielsen 2022 Global Sports Marketing Report
WPP India revenue in 2021 up by 18.6% (YoY) and 6% over 2019
Wow Skin’s Madhur Acharya joins Lenskart as VP, E-Commerce
Shyamal Majumdar returns to Financial Express as its new Editor
In Print
Dentsu reports revenue decline in India in Q4 of 2021
The Advertising Club announces March 25 as the date for EMVIE 2021 awards ceremony
Nazara Technologies profit reduces by 17% to Rs 14.8 crore in December quarter
In Digital
How Apple’s cookie-less environment will affect digital advertising in India
In Digital
6,154 complaints against misleading advertising received by GAMA in 3 years
‘Gamers spend 4.35 billion minutes on Games on MX in 2021’: MX Player report
In Digital
‘Public App enables 30,000 local promoters to geo-target consumers in 2021’
In Digital
Nickelodeon’s Kids’ Choice Awards to decide who entertained children the most in 2021
FMCG ad spending growth remains muted in Q3 FY 21-22
Publicis Groupe to pay out bonus to staff, increase M&A budget post 2021 business results
Gillette India’s ad & sales promotion expense rises to Rs 71 crore in quarter ending December, 2021
Meta announces ad revenues of $ 32,639 million for quarter ended December 31, 2021
In Digital
Ad spends in India to reach Rs 1,08,750 crore by 2024: Dentsu global ad spends report
Dabur’s Q3FY22 adspends down 16% YoY
Users spent an average of four hours a day on Fire TV devices in India: Fire TV Streaming Trends 2021
2021 strong year for marketing budgets globally; growth led by Digital, Mobile, TV & OOH: WARC’s Global Marketing Index
Sony Pictures Networks India wins broadcast rights for 2022 Asian Games
Adex grew by 37% surpassing 26% growth predictions for 2021: Madison Advertising report 2022
Logicserve Digital clocks ‘55% CAGR over the last 6 years’
In Digital
Kinnect Bengaluru hires ‘over 50 employees, onboards 12+ clients in 2021’
In Digital