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: Personalisation at scale and contextualising content form the core pillars of our marketing strategy: Kimberly-Clark’s Saakshi V Menon
In Marketing

: Spikes Asia 2023: 121 entries from India shortlisted
In Advertising

: Kotex’s new campaign encourages young women to #ChooseItAll for healthy period protection
In Ad Craft

: Comfy sanitary pads urges women to unveil #ThePowerToBeYou through its campaign featuring Shraddha Kapoor
In Advertising

: ‘Mushkil Din’ or are we ready to say ‘Periods’ openly?
In Advertising

: Abby 2022: Leo Burnett is Creative Agency of the Year; Famous Innovations wins its second Grand Prix
In Advertising

: Abby 2022: Famous Innovations wins only Grand Prix on Day-2; FCB and Cheil win Specialist Agency of the Year titles
In Advertising

: We expect viewership to be substantially high this time from previous seasons: Viacom18’s Anshul Ailawadi on Roadies
In Television

: India bags 56 awards at Spikes Asia 2022
In Advertising

: Spikes Asia 2022: 101 entries from India in shortlists
In Advertising

: Lord’s Mark Industries partners with Radio Mirchi to promote good hygiene practices
In Radio

: The Womb only Indian agency to win two Gold APAC Effies this year
In Advertising

: Paree launches campaign featuring Janhvi Kapoor with its new range of sanitary pads
In Ad Craft

: Nobel Hygiene increases ad spends by 30%, eyes 5x growth over last year
In Marketing

: Pee Safe makes foray into female condoms category
In Marketing

: Zing’s Pyaar Tune Kya Kiya touches 14 million hearts with #DearLove
In Television

: Despite pandemic, the growth of all our products was quite significant, says Vivek Bhatnagar of Nobel Hygiene
In Marketing

: ASCI upholds 257 complaints of misleading ads in June and July, 2020
In Advertising

: Print, radio and TV are still essential for large-scale brands, says Manoj Gadgil of Johnson & Johnson
In Advertising

: Pee Safe launches new range of personal and intimate hygiene products
In Marketing

: Nobel Hygiene takes a raw and real approach with the launch campaign of Rio heavy-duty pads
In Ad Craft

: Paree unveils ‘1-2-3, I’m wetness free’ campaign
In Ad Craft

: GroupM’s Motivator bags media mandate of Soothe Healthcare
In Advertising

: Pee Safe targets 200% growth in FY 19-20, spends largely on digital marketing
In Marketing

: Whisper takes lead in menstrual hygiene, will educate five crore girls in India by 2022
In Marketing

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