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: Amazon Pay unveils ‘Bill Payment Ka Smarter Way’ campaign featuring Ayushmann Khurrana
In Ad Craft

: How startups can leverage gamification to boost customer loyalty in e-mail marketing
In Guest Times

: Enigmatic Smile appoints MS Dhoni as its brand ambassador in India
In Marketing

: Amazon Pay’s #AbHarDinHuaAasan campaign showcases ease of digital payments for merchants
In Ad Craft

: Celebrating 75th year of Independence, gameplay, immediate gratification, and higher rewards are KBC’s tenets this time: Danish Khan
In Television

: Socxo and Xoxoday partner to power-up a global rewards and redemptions engine for brand advocacy
In Marketing

: MX Player launches Real-World-Rewards gaming tournaments
In OTT

: Dainik Bhaskar rewards Rs 25 lakh to Indian Women’s Hockey Team
In Print

: Supercell signs Bollywood’s Kartik Aaryan as brand ambassador for mobile game ‘Brawl Stars’, unveils campaign
In Digital

: Octro Inc. open to ads on gaming platforms, considers brand integrations on games
In Digital

: ‘Girl Tribe by MissMalini’ app is a support system for women across India in the virtual world
In Digital

: Cricket lovers stand to win big rewards with CRED as official partner of IPL
In Marketing

: Thought Blurb bags creative mandate for InterMiles
In Advertising

: We are reaping rewards of what we have sown in last five years, say The Womb Co-Founders, Navin Talreja and Kawal Shoor
In Advertising

: Intermiles launches integrated marketing campaign, introduces new mobile app
In Ad Craft

: InterMiles associates with Dineout as official rewards partner for Great Indian Restaurant Festival
In Marketing

: MX Player launches nine hyper-casual games on its platform
In Digital

: ‘Heroes of Ola’ asks customers to share inspiring story experiences with driver-partners
In Ad Craft

: JetPrivilege reveals new brand identity InterMiles, expands from airline-centric to a travel and lifestyle rewards programme
In Marketing

: How crowd marketing platform Brandie is helping brands build digital communities
In Marketing

: Kidults introduces Flipkart’s SuperCoin in MunnaBhai and Circuit avatar
In Ad Craft

: Movies Now celebrates ‘Superhero Month’
In Industry Briefs

: Social Kinnect wins digital mandate for Raymond Custom Tailoring, Raymond Rewards
In Digital

: Brandie enters India in partnership with 11 Indian brands
In Marketing

: Goibibo unveils revamped GoCash+ loyalty rewards programme
In Digital

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