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The Label Life appoints HUL’s Garima Garg as CEO
The Label Life appoints HUL’s Garima Garg as CEO
In Marketing
86% of respondents mostly opt for offline stores to fulfil their grocery needs: LS Digital report
86% of respondents mostly opt for offline stores to fulfil their grocery needs: LS Digital report
In Marketing
In-depth: Why do brands come up with digital-centric sales and discounts during occasions?
In-depth: Why do brands come up with digital-centric sales and discounts during occasions?
In Marketing
Millennial moms are ardent online shoppers & most discover new brands through social media: YouGov survey
Millennial moms are ardent online shoppers & most discover new brands through social media: YouGov survey
In Marketing
Snickers’ new campaign shows a humorous take on ‘hunger pangs’
Snickers’ new campaign shows a humorous take on ‘hunger pangs’
In Ad Craft
Purplle.com signs Bollywood’s Sara Ali Khan as its first brand ambassador, unveils campaign
Purplle.com signs Bollywood’s Sara Ali Khan as its first brand ambassador, unveils campaign
In Ad Craft
Superdry announces launch of a dedicated online store for Indian market
Superdry announces launch of a dedicated online store for Indian market
In Marketing
Ignore conflict of heart and mind, explore Amazon’s festive season offers
Ignore conflict of heart and mind, explore Amazon’s festive season offers
In Ad Craft
Brandstand: Bring back the Brand Mnemonic
Brandstand: Bring back the Brand Mnemonic
In Guest Times
A child’s play: Flipkart and its little big idea
A child’s play: Flipkart and its little big idea
In Ad Craft
From offline to online: Changing face of innerwear shopping
From offline to online: Changing face of innerwear shopping
In Digital
“We focus on the right kind of merchandise, high velocity of design changes and innovations,” says Pushkar Jain, CMO, Bluestone
“We focus on the right kind of merchandise, high velocity of design changes and innovations,” says Pushkar Jain, CMO, Bluestone
In Digital
ASCI upholds complaints against 90 ads in March 2016
ASCI upholds complaints against 90 ads in March 2016
In Advertising
AdStand: The ecom merry band
AdStand: The ecom merry band
In Guest Times
Askmebazaar takes the fight to online market ‘fakes’
Askmebazaar takes the fight to online market ‘fakes’
In Ad Craft
Dipstick: Is offline a necessary prop for online retail?
Dipstick: Is offline a necessary prop for online retail?
In Dipstick
CashKaro survey finds Amazon.in as best e-commerce site
CashKaro survey finds Amazon.in as best e-commerce site
In Digital
Appie empowers retailers to fight e-commerce festive sale war
Appie empowers retailers to fight e-commerce festive sale war
In Digital
ASCI upholds complaints against 113 ads in November
ASCI upholds complaints against 113 ads in November
In Advertising
Amazon is India’s favourite e-commerce site: CashKaro survey
Amazon is India’s favourite e-commerce site: CashKaro survey
In Digital
Myntra makes fashion accessible 'anytime, anywhere' with its new TVC
Myntra makes fashion accessible 'anytime, anywhere' with its new TVC
In Ad Craft
Myntra ties up with Cocktail
Myntra ties up with Cocktail
In Bollywood
Myntra.com campaign says 'real life mein aisa hota hai'
Myntra.com campaign says 'real life mein aisa hota hai'
In Ad Craft
Fashion and You Turns One
Fashion and You Turns One
In Digital