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Instagram unveils two new ad formats- Reminder and Search Result ads
In Digital
Go local or go home, experimenting with Gen Z are the driving force for effective marketing in Asia: WARC insights report
John Abraham sends the message of “No Compromise” to fitness enthusiasts in GNC’s new campaign
Q4 2022 trading ‘in line with expectations’, hopeful of hitting full-year target: S4Capital
Ryan Reynolds seems amazed by ChatGPT’s abilities in new Mint Mobile ad
Twitterati in favour of Elon Musk stepping down as Twitter CEO; announcement likely to come soon
In Digital
India Today-Axis-My-India exit polls get Gujarat, Himachal Pradesh results spot on
Real estate player MICL appoints SRV Media as its digital communications partner
In Digital
Publicis Groupe and Digital India Foundation to launch ‘Decoding ONDC - Perspective For Marketers’ report
In Digital
IAMAI announces results of its first D2C awards
Facebook parent Meta’s profit drops 52%; revenue declines for second consecutive quarter
In Digital
WPP India revenue up 10.7% in Q3 FY23
Vast majority of CMOs want to see agencies seamlessly combine capabilities to deliver innovative solutions: Dentsu Creative report
Glance added 40 million new users in past 4 quarters: Counterpoint Research
In Digital
In-depth: Print recovery on fast track, to cross pre-Covid revenue this fiscal
1% improvement in marketing capability fit is linked to 2.5% increase in sales: MMA India global study
Moneycontrol’s ‘Battleground 2022’ to provide real-time results on counting day for all constituencies across 5 states
In Digital
FMCG ad spending growth remains muted in Q3 FY 21-22
Publicis Groupe to pay out bonus to staff, increase M&A budget post 2021 business results
Q3 FY22 results: A record quarter for news at Network18
Cheil India’s Ipsita Kuthiala joins RepIndia as Senior Account Director- Client Strategy
In Digital
Do brands really lose customer affinity because of selective social media outrage?
Bombay HC directs Zee to hold EGM as per Invesco’s requisition
Omnicom Media Group India launches OMG Digital Bootcamp to empower aspiring digital marketers
In Digital
Brands can avoid trolls with a strong strategy and right content: Kanika Mittal of Twitter
In Digital