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Indian OTT platforms rely heavily on marketing, or do they?
I&B Ministry orders installation of monitoring devices at cable operators' end
64% brand custodians in country are unaware of what brand safety really means: MMA MFilterIT India Brand Safety Report 2021
Delhi HC orders blocking of “rogue” websites illegally broadcasting IPL matches
Cracks in paywall: How are digital publishers dealing with this growing menace
In Digital
Short-form video to grow to 600-650mn users in India by 2025
In Digital
IndiaCast takes legal action against operators over piracy of TV18 and Viacom18 channels
Maharashtra Cyber arrests Thop TV creator over copyright violation of Viacom18’s content
SPN secures injunction order to protect copyright infringement of India-Sri Lanka and India-England cricket series
India sees huge headroom for growth across TV and digital despite downturn
In Digital
Automation improving efficiency of advertising agencies but raises need for employees' upskilling
As OTT platforms lose up to 50% subscription revenue to piracy, CII on war mode to tackle problem
Avia to hold both offline and online conference for its third Asia Video Summit
Commentary: TRAI’s overreach to become the third master of OTT sector is fallacious and unwarranted
Commentary: TRAI’s light-touch regulation is making a heavy-duty fool of broadcasters and consumers
Tech Mahindra launches blockchain-based contracts and digital rights management platform for media and entertainment industry
In Digital
Huge spike in consumption during lockdown made OTT players focus on tech aspect, says Vinit Mehta of Brightcove
In-depth: E-papers in spotlight but can they deliver both subscription and ad revenues?
Set-top boxes should support interoperability, recommends TRAI
#CoronaOutbreak: Indian Music Industry hit hard as it is heavily dependent on cash flows
Dentsu Webchutney in world’s 10 bravest agencies list by Contagious
Digital to claim nearly 40% of total adex by 2024: KPMG report
In Digital
Viacom18 wages war against fake merchandise
Budget 2019: Remove angel tax, fast-track digitisation, put more money in consumers’ pockets, M&E industry tells FM Nirmala Sitharaman
Chanpreet Arora resigns as CEO of Vice Media