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Mira Kapoor becomes D2C home hygiene brand Koparo’s brand ambassador; features in new ad film
Cargill’s pet health-focused digital platform, Zoonivet crosses 1 lakh downloads on Playstore
In Digital
Pet food brand Drools onboards Kiara Advani as brand ambassador 
Supertails’ Henlo uses dog delivery partner ‘Milo’ in new campaign for pet parents in Bengaluru
Pet care brand Wiggles acquires 100% stake in Capt Zack
Wiggles elevates Prashant Kohli to CMO role
Zigly’s brand campaign encourages #NoCompromise on pet care
Drools ropes in Janhvi Kapoor as its new brand ambassador
APAR Anushakti wires’ second TVC showcases Sonu Sood and a glimpse of the world in 2070
Mankind Pharma forays into pet-care segment with ‘PetStar Dog Food’
Pet care brand Wiggles unveils new positioning and brand identity
Google is the most inspiring brand in the world, reveals Wunderman Thompson’s ‘Inspire Score: Top 100 2022’
Pepperfry intends to be a one-stop shop for all things pet, says Hussaine Kesury on the brand’s foray in pet-care
GenZ and millennials are stiffening competition among pet-care brands
Kia India’s latest campaign consolidates the premium aspirational position of Sonet brand
Petcare brand Heads up for Tails ropes in Kriti Sanon as brand ambassador
Purina Supercoat partners with Warner Bros Pictures’ upcoming ‘DC League of Super-Pets’
Reduced government spends continue to put pressure on cinema advertising
Clensta refreshes its brand appeal with a new logo
Google’s Sapna Chadha & HUFT’s Rashi Narang urge aspiring women leaders to never lose confidence
Unlike adults, a child’s relationship with content is not transactional: Sujoy Roy Bardhan of Sony YAY!
Mars appoints Ikdeep Singh as Global President, Pet Nutrition business
General Mills’ Salil Murthy joins Mars Petcare India as Managing Director
Future Generali India Insurance unveils campaign to highlight importance of ‘dog health insurance’
How are brands celebrating Valentine’s Day this year