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Mars Petcare ropes in 22feet Tribal Worldwide for its digital mandate
Cargill’s pet health-focused digital platform, Zoonivet crosses 1 lakh downloads on Playstore
In Digital
Supertails launches #SupertailsTurns2 campaign on its two-year milestone
Supertails’ Henlo uses dog delivery partner ‘Milo’ in new campaign for pet parents in Bengaluru
Pet care brand Wiggles acquires 100% stake in Capt Zack
Wiggles elevates Prashant Kohli to CMO role
Zigly’s brand campaign encourages #NoCompromise on pet care
Mankind Pharma forays into pet-care segment with ‘PetStar Dog Food’
Pet care brand Wiggles unveils new positioning and brand identity
Pepperfry intends to be a one-stop shop for all things pet, says Hussaine Kesury on the brand’s foray in pet-care
GenZ and millennials are stiffening competition among pet-care brands
Petcare brand Heads up for Tails ropes in Kriti Sanon as brand ambassador
Cosmo Films re-brands as Cosmo First
Future Generali India Insurance unveils campaign to highlight importance of ‘dog health insurance’
How are brands celebrating Valentine’s Day this year
Ambarish Sikarwar becomes Business Head for Pet care brand- Zigly
Heads Up For Tails appoints Samriddh Dasgupta as Chief Marketing Officer
Netflix’s Swati Mohan joins Heads Up For Tails as Chief Business Officer
Grapes Digital bags digital AOR and communication mandate for pet care start-up
In Digital
Jack in the Box Worldwide bags digital mandate of Mars Petcare
In Digital
Viacom18 Consumer Products launches all-new Jack & Jones X Peanuts range
MediaCom wins Mars’ £1.4 billion global media business
Petcare brand Nestle Purina comes to India
Mars M&M’s launches campaign showing funny camaraderie between iconic Red and Yellow brand characters
Starcom bags Fiat and Mars accounts