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Sony Liv’s Malayalam original show ‘Jai Mahendran’ goes on floor
We don’t shy away from calling ourselves mass-driven, says Gautam Talwar of MX Player
Kids’ channel Gubbare launches two online games- ‘Race Ka Case’ & ‘Rocket Ka Attack’
Prime Video’s ‘See Where It Takes You’ campaign highlights the immersive entertainment on the service
Audible launches ad films featuring Rithvik Dhanjani and Nakuul Mehta
SonyLIV launches Marathi original show ‘Shantit Kranti’
Shemaroo TV marks its entry into original content with crime show ‘Jurm aur Jazbaat’
Will penetrate deeper into pay TV market via original and differentiated content, says Dangal TV's Prashant Bhatt
Zee Biskope’s ‘Kamariya Kare Hip Hop’ a hit among viewers
Here’s how ‘Sima Roast’ Instagram AR filter is trending in India and abroad
In Digital
Dangal to air fresh content for its original show Pyar Ki Luka Chuppi
No unicorn growth strategy anymore; digital businesses must move to a camel's strategy for sustenance, says Akash Banerji of Voot
Brands that sent engagement meters racing through 2019 on Twitter
In Digital
Romedy Now undergoes a brand refresh, kicks off originals with Faye D’Souza
Dish TV launches OTT platform Watcho with 20 original shows
KBC vs Bigg Boss: Clash of the Titans and its impact
Eros Now launches its first original show ‘Side Hero’
In Digital
Colors Infinity launches Top Model India, signs Oppo as presenting sponsor
SET Originals will allow us a parallel revenue stream through content syndication: Sony’s Danish Khan
GEC Watch: Zee TV tops Urban markets in Diwali week
GEC Watch: Colors returns to No. 1 position in Urban markets
GEC Watch: Sony Entertainment Television climbs to No. 1 in urban markets
Viu announces first bilingual digital series 'Social'
In Digital
GEC Watch: Zee Anmol breaks viewership records; Colors comes to No. 2 in U+R
GEC Watch: Colors tops urban market; Zee Anmol leads the U+R and rural markets