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E-Commerce Marketing In The Digital Age: Strategies and Trends for Success
Is the relaunch of Campa going to start a price war in the cola segment?
Redseer releases top 25 digital disruptors rankings for 2022
Digital native brands increased their share of online sales to 40% in 2022, says Redseer Strategy Consultants report
Demand for DNB and D2C witnessed faster growth than traditional brands in India: Redseer
Online retail will continue to flourish despite offline retail picking: Dhiraj Gupta of mFilterIt
Diwali 2022 witnessed a 17% increase in online sales compared to 2021: Criteo report
Beauty brand Nature 4 Nature launches its first brand film featuring Tara Sutaria and Ishaan Khatter
Nestlé enters D2C space with its ‘MyNestlé’ platform
Online sales went up by 20% during Indian peak shopping season sales 2022 compared to 2021: Criteo
E-commerce platforms roll out big-ticket campaigns to cash in on the festive spirit
Online festive sales to grow by 28% to reach $11.8 billion this year: Redseer report
Online sales in India show 67% growth in Q2 through partner marketing: Admitad report
JSW Sports to foray into active-wear space with JSW Inspire line
Team Pumpkin bags social media & performance marketing mandate of Soch Group’s The Rooted Co.
Marketing trends to watch out for in 2022
Magazines need to fix distribution to gain marketers’ trust, says Anant Nath of Delhi Press
In Print
Quora answers why brands must engage with their shopping community during the festive season
Only 12% marketers have data access and capabilities to extract high value from real-time marketing: Capgemini research
Kia India’s campaign showcases how its cars provide inspiring experiences
How conquering the last mile has become critical for brands
Electronics major Acer India partners with Admitad for affiliate marketing
Mirum India bags digital mandate for Xotik Frujus’ Jeeru
In Digital
Amazon Founder and CEO Jeff Bezos steps down
In Digital
IndoSpace awards its integrated marketing communications mandate to DDB Mudra Group