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Oktobuzz wins the social media marketing mandate of HarperCollins India
In Digital
With an aim to bring analytics and real identity into focus, Publicis Media India wants to partner with digital-first clients: Tanmay Mohanty
In Digital
Betting big on hyper-specialisation, Zoo Media eyes 65% growth in FY23
In Digital
DOOH and CTVs might grow by 5X and 2X, respectively, in 2023: Siddharth Dabhade of MiQ
In Digital
Sidharth Rao and Madhu Sudhan raise first round of capital for their new venture, Punt Partners
Oktobuzz wins Westside’s digital marketing mandate
5G is going to be a turning point for the advertising industry
Ogilvy Global CEO Devika Seth Bulchandani underlines “processes” and “keeping pace with changes” for better revenue and margins
How brands can leverage programmatic for CTV and DOOH
In Digital
Legacy agencies will either have steep learning curve or adopt inorganic strategies: Sidharth Rao and Madhu Sudhan
Five new-age marketing tactics fuelling marketers’ festive season gameplan
Sidharth Rao and Madhu Sudhan unveil their new mar-tech services venture – Punt
In Digital
We’ve been working towards becoming the ‘Accenture’ in the mar-tech space, says Ritesh Singh of #ARM Worldwide
In Digital
How Microsoft is planning to compete against Google and Facebook in the ad-tech space
In Digital
Gautam Mehra joins Vivek Bhargava’s SaaS start-up ProfitWheel as Co-Founder
Gautam Mehra puts in his papers at dentsu
Rajiv Dingra, former CEO of WATConsult, launches RD&X Network
In Digital
Dentsu International promotes Gautam Mehra to Chief Data & Product Officer - APAC
Isobar India launches experience-led transformation consulting practice ‘Isobar Consulting’
In Digital
DAN Data Sciences launches 'Dentsu Marketing Cloud'
Voice first, D2C and programmatic to be key trends next year: Bharat Khatri, Xaxis India
In Digital
Chimp&z Inc announces senior-level elevations
Madison Media launches data-driven marketing and insights platform Datask
We are all a team of marketers, say White Rivers Media founders
In Digital
Omnicom launches people-based precision marketing and insights platform Omni