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IPL on JioCinema clocks 1,300 crore video views in 5 weeks, time spent at 60 minutes
JioCinema onboards record number of advertisers including 23 sponsors for IPL 2023
Over 147 crore videos views during IPL 2023 opening weekend: JioCinema
IPL 2023: Knockout round between Star Sports and JioCinema begins
JioCinema ropes in 21 sponsors for IPL 2023
The Label Life appoints HUL’s Garima Garg as CEO
Spykar to increase its focus on influencer and digital marketing, says Sanjay Vakharia
KKCL’s Killer Jeans becomes title sponsor of India-Bangladesh Test series
Pepe Jeans Inner Fashion appoints WildCraft’s Rishi Mohindru as its Chief Executive Officer
Pepe Jeans launches first TVC for India market
With bottom lines stretched organisations are focusing on putting data to work to drive profitability: Salesforce report
Disney+ Hotstar and filmmaker Ram Madhvani’s ‘Aarya’ Season 3 in development
Carlton D’Silva, Paresh Chaudhry, Praveen Someshwar, Rajat Ojha, and Rekha Nigam become jury chairs for Abby’s 2022
Mirchi launches its operations in Dallas, Texas
In Radio
Indian women smartphone users spending more time on education & finance apps: Bobble AI report
Mensa Brands acquires denim brand High Star
Mirchi enters North America with its launch in The Bay Area, California
In Radio
Levi’s names Deepika Padukone as its global brand ambassador
Nykaa opens doors for men’s shopping with launch of Men’s Fashion category on its website and app
Measures adopted by the experiential industry to engage with its consumers during this pandemic phase
What brands can learn from Patanjali’s steep decline
Fashion Startup Estrolo signs Indian speedster Jasprit Bumrah as brand ambassador
In-depth: Fashion and apparel brands expect bumper sales during festive season, to launch ad blitzkrieg
Brand Idea gets India dancing in a signature step, #SabKaTimeAaGaya
Mahendra Singh Dhoni is the new face of Indian Terrain