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Indian apps, games saw a 200% increase in active monthly users in 2021 over 2019: Google Play
In Digital
Interbrand appoints Satish Krishnamurthy as Chief Strategy Officer; Ameya Kapnadak as Chief Growth Officer
From fighting valiantly for India's freedom to battling in a fragmented media landscape today, the unstoppable Print will thrive
In Print
Successful brands will be an organic part of metaverse communities: Essence report
In Digital
Connected TV Advertising: Should brands deal directly with content platforms or go down the programmatic route?
Filmmaker Ramesh Sippy takes over as MESC Chairman
PlayerzPot teams up with actor Rashmika Mandanna as brand ambassador
JBL names Grapes as its social media agency on record
Five from India named to jury for One Asia Creative Awards 2022
Online gaming platforms treated as illegal when game of chance is involved: MoS IT Rajeev Chandrasekhar
In Digital
Indian mobile gamers show higher ATT consent rate than global average: AppsFlyer report
In Digital
Reduced government spends continue to put pressure on cinema advertising
New York Festivals AME Awards announces shortlist for 2022
Our ad sales inventory has increased by about 50% this year: Ranjana Mangla of SonyLiv
Jagran New Media claims it crossed mark of 100 million users in the News/Information category
ABD India forays into the Metaverse with ‘ABD MetaBar’
In Digital
3.2 billion gamers will help global games market generate $196.8 billion in 2022: Newzoo report
In Digital
There will be 900 million internet users in India by 2025 led by rural growth: IAMAI Kantar report
In Digital
IAA Leadership Awards honours Tata Sons’ Chairman N Chandrasekaran as ‘Business Leader of the Year’
GroupM Brew 2022: How can brands use gaming as a space to build communities
In Digital
Government to evolve regulations to promote ease of doing business for online gaming sector: Rajeev Chandrasekhar
In Digital
Update mechanism to curb tax evasion in entertainment sector: Parliamentary panel to I-T department
In Digital
Pandemic resulted in improved digital marketing capabilities for majority of businesses: WARC, MMA report
99% ads from Education, 98% from Healthcare category looked into in 2021-22 needed modification: ASCI’s Sector Wise report
Disney records its strongest upfront with $9 billion in advertiser commitments