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CleverTap predicts Martech trends for 2024
No clue about what to do with customer conversations? Learn how to use it for business growth
Interactive Avenues bags TTK Healthcare’s e-commerce mandate
In Digital
LS Digital announces the launch of research paper series- #ChallengeTheNow In:Sights
In Digital
Amrit Baid succeeds Pradeep Srinivas as Head of Marketing & Customer Journey at Mercedes-Benz India
Only 5 in 10 Indian brands have adopted generative AI: Adobe
Interactive Avenues secures Twinings' e-commerce mandate
FCB Ulka bags the creative mandate for Shoppers Stop
InMobi and Microsoft Advertising collaborate to release festive trends guide for digital marketers
70% B2B marketers increased marketing budgets in last 3 years, mainly in data & tech: EssenceMediacom
Asians actively seek brands that address critical societal topics: BBDO Voices study
Can performance marketing despite scoring highest on ROI, lead to brand building?
Infobip unveils Click-to-chat ad analytics for seamless social media ad conversions
Automobile sector plans ad blitzkrieg to drive bumper sales this festive season
CoinDCX appoints Rajnish Vedi as Head of Customer Experience
How brands are making the most out of their customer’s journey through retail media advertising
‘Marketers should measure creativity, creatively, and longitudinally with regards to LTV’
Meesho unveils new brand identity to reflect its aspiration and inclusivity
In-depth: How India’s top marketers are solving attribution-related challenges
Retention vs Acquisition: What is top priority for marketers
Wunderman Thompson expands its global B2B offering with launch of ‘Inspired B2B’
WebEngage and Liferay partner up to provide digital transformation and customer engagement solutions to enterprises
In Digital
ad:tech New Delhi to be held on March 15-16 in Gurugram
How important is conversational insights-first strategy for business growth
The Trade Desk launches first-party data playbook for marketers
In Digital