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Unocoin undergoes rebranding in a bid to drive demographic expansion
In Digital
DEA Secretary says consultation paper on crypto almost ready; to be submitted soon
In Digital
Unocoin undergoes complete rebranding; reveals new ‘Crypto Ka Super App’ tagline
In Digital
SEBI suggests no celebrity endorsement for the crypto industry
Taxation on crypto assets to moderate over time: Rajeev Chandrasekhar, MoS for Electronics & Information Technology
In Digital
Ruder Finn launches ‘Web3 Connect’ offering expertise in Crypto, NFTs, and Metaverse
In Digital
What do the new ASCI guidelines for Virtual Digital assets mean for the crypto and NFT advertising?
In Digital
Chingari launches its in-app crypto wallet to onboard users to Solana’s ecosystem
In Digital
Enabling & futuristic regulatory framework required to harness full potential of NFTs in India: IAMAI Esya Centre Report
In Digital
Crypto players welcome taxation of crypto assets & introduction of CBDC in Budget 2022
In Digital
Social crypto-token GARI’s day one trading volume crosses Rs 750 crores
In Digital
Amidst regulatory uncertainty, focus of crypto players shifts to educating investors
Discussions on cryptocurrency, NFTs in Zee media’s Crypto spotlight 2021
No decision yet on crypto ads ban, Cryptocurrency bill to be introduced soon: FM Nirmala Sitharaman
Short term revenue losses for media platforms as crypto exchanges go slow on advertising
Crypto players unlikely to go slow on advertising despite government's concerns
In-depth: Do Crypto ads need to be more transparent in nature?
Moneycontrol hires Rahul Jagtiani as Consultant to drive crypto and travel content
In Digital
Supari Studios creates two TVCs for crypto brand Vauld’s first ad campaign ‘#Just Vauld’
CoinDCX brings in Bollywood’s Ayushmann Khurrana as part of ‘Future Yahi Hai’ campaign
CoinSwitch Kuber signs Ranveer Singh as its first brand ambassador, unveils campaign
CoinDCX brings in Amitabh Bachchan as its first-ever brand ambassador
In-depth: Will aggressive advertising spends help crypto brands?
CoinDCX launches crypto learning modules in sign language for differently abled community
In Digital
As bitcoin becomes the next ‘digital gold’, crypto industry increases ad spends by 4x for festive season