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Promax hosts 21st edition of 'Promax India Awards 2023'
Cannes Lions 2023: 6 people from India part of shortlisting jury
Is the relaunch of Campa going to start a price war in the cola segment?
In-depth: Are cola ads losing their fizz?
Insiders, out. Outsiders, in
Acko celebrates the new and changed Mumbai in its new campaign
Former Ogilvy Films’ head Porus Khareghat joins Cutting Crew Studio as Creative consultant
In Digital
Why packaging-led brand campaigns are not a cakewalk
Rajat Mukherjee joins Garage Group as Principle Creative Consultant
In-depth: Brands are winning the war for ownership of ideas, but ad agencies want a change
Creative agency Parking merges with creative and media buying agency Joshbro
In-depth: Nostalgia, nationalism, or price, how Campa will help Reliance’s entry into FMCG space
Stronger action against Layer’r Shot is required, says advertising industry
Cannes Lions announces names of 2022 ‘See It Be It’ 6 finalists
Contract Advertising’s #BanoKhudSeBehetar campaign for Lupin’s Be One features actor Hrithik Roshan
Hamdard launches ‘Shine Like No One’ campaign
Real estate banking platform Indiassetz ropes in Kapil Mishra as Brand and Creative Consultant
L&T Realty’s new film highlights the importance of trust and relationships
In-depth: Have ads lost their musical touch in the fast-paced digital world?
Why brands rely so much on emotional pitching to target customers
Cannes Lions announces 2021 shortlist jury
Seven Indians on Cannes Lions 2021 jury
Lux encourages women to rise above biases, find strength in doing what they love and make them happy
Hamdard Laboratories revives tonic brand Cinkara, launches campaign to resonate with consumers
Three creatives from India among global jury for Next Creative Leaders 2020