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Britannia’s Sunil Kumar Alagh joins VIP Clothing as Strategic Advisor
KKCL’s Killer Jeans becomes title sponsor of India-Bangladesh Test series
TCNS Clothing appoints Puneet Sewra as Chief Marketing Officer
Why the fashion apparel industry has a ‘plus-size problem’
Why clothing and non-clothing brands are venturing into the facemask category
Ogilvy attempts to solve a global problem with ‘I Will Wear Out Plastic’
Times Prime join hands with MensXP to provide exclusive offers on paraben and sulfate-free products
Superdry announces launch of a dedicated online store for Indian market
Raw Pressery launches recycling initiative ‘Raw Cycle’
Celebrity-led brands and what is the future
Tiger Shroff and Mojostar unveil lifestyle brand Prowl
TV still dominant but digital increasing, especially mobile: KPMG
In Digital
Lifestyle targets double-digit growth for next 3-4 years
Anushka Sharma enters fashion wear business
As festive season nears, fbb dresses up kids with a song
Creativeland’s Sajan Raj Kurup launches Ventureland Asia
RK Swamy wins marketing and communication mandate of PN Rao
ASCI penalises 152 ads in August
Raymond redefines ‘white’ with its new campaign
Let mothers chase their dreams, says Biba
Blackberrys goes bold with its innerwear
Dentsu Webchutney bags Forever New’s digital advertising mandate
In Digital
Scarecrow wins Vox Pop Clothing creative duty
Scoring goals at bus shelters – with Fastrack!
Star India is official sponsor of all Indian cricket teams