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Hershey’s Kisses enables ‘Everyday Endearing moments of affection’ across relationships in new TVC featuring Shraddha Kapoor
Senco Gold and Diamonds’s new campaign puts the spotlight on its Everlite brand of jewellery
Actor Ram Charan showcases the benefits of Glamour XTEC in Hero MotoCorp’s new campaign
GenZ and millennials are stiffening competition among pet-care brands
Eva’s brand film features its new brand ambassador Rashmika Mandanna
Mivi announces Samantha Ruth Prabhu as its new brand ambassador through a spontaneous digital strategy
Allu Arjun brings people out of dilemma in the latest brand campaign for redBus
Dabur ropes in Deepika Padukone as brand ambassador for Dabur Amla Hair Oil; launches new campaign
Sourav Ganguly becomes Lux Cozi’s brand ambassador; features in its #PorleEMonKhushi campaign
Aldo India launches festive collection with first female ambassador Janhvi Kapoor
Reputation crisis: What can get edtech brands out of the woods
In-depth: Do brand leaders need to be wary of sharing their opinion in public?
adidas’ scannable ad film ‘QR to Qatar’ for FIFA World Cup features Ranveer Singh
Kartik Aaryan becomes Lava’s brand ambassador
Asian Paints’ #StealTheSpotlight campaign featuring Deepika Padukone displays Royale Glitz paint’s features
Kartik Aaryan becomes brand ambassador for Nestle’s Munch Max
Godrej Magic handwash’s latest TVC features its new brand ambassador Madhuri Dixit
Vicky Kaushal and Katrina Kaif team up with Cleartrip to fulfill everyone’s travel dreams
L’Oréal Paris onboards Anushka Sharma as its new brand ambassador
Samantha Prabhu and Ranveer Singh vouch for Vicks’ Two-in-one Roll-On Inhaler in new campaign
Mastercard replaces Paytm as title sponsor for all BCCI international and domestic home matches
Sports stars overtaking B-town celebs to become brands’ choice for endorsements
Dabur Red Paste signs actor Amitabh Bachchan as its new brand ambassador
Sonu Sood becomes brand ambassador for Dandera’s Electric Vehicles
PokerBaazi’s new brand films in second leg of “You Hold the Cards” campaign features Shahid Kapoor