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Goafest 2023: CEOs and creatives have too much distance between them, says Swiggy’s Rohit Kapoor
Taapsee Pannu says ‘We’re Superstars’ in Vogue Eyewear’s new campaign
MX Player powers up its audience stack with Vserv AudiencePro
In Digital
Housing.com banks on digital billboards to build consumer engagement this IPL season
In Digital
Purchase intent 23% higher when user exposed to over 15 seconds of message during in-game ad: Gameloft
In Digital
Mensa Brands’ Myfitness unveils campaign featuring new brand ambassador Hrithik Roshan
Rose Audio Visuals collaborates with former Colors’ Fiction Head Sonnal A Kakar
Zee Media launches linear channel - ‘Zee Kannada News’
Skymet unveils new branding and identity
KFC India asks youth ‘Why Go Gol-Gol?’ in its new campaign for Chicken Rolls
With big spends, brands expect mega returns from IPL 2023
CNBC-TV18 launches sub-brand “Next Gen” aimed at Gen Z audience
The Craft Tank wins the digital mandate for Denver
In Digital
Virat Kohli urges people to challenge their limits in American Tourister’s new campaign
Can esports become a lucrative revenue source for OTT platforms?
In OTT
AI platform ‘EquBot’ chooses Digitas India for its digital and media mandate
Sony Sports Network all set to entertain audience with live broadcast of WWE WrestleMania 39
Aap Ki Adalat episode featuring Kapil Sharma amasses highest gross AMA among 15+ HSM audience
Zepto’s ‘Nahi Milega’ campaign shows audience the harsh realities, promises unlimited free deliveries
Kalli Purie launches Aaj Tak's first AI anchor Sana at India Today Conclave 2023
Slice unveils ‘Aam Ka Ehsaas. Sabse Khaas’ summer campaign with Kiara Advani
We don't do innovation and communication which has no meaning to the consumer: Pragya Bijalwan of Crompton
Brands partner with Zee Telugu for its on-ground engagement initiatives
Ambience Group appoints iCubesWire as its animation and video production agency
Well-written and produced content can find audience anywhere in world: Sunder Aaron
In OTT