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Goafest 2023: Data is a double-edged sword, say marketing professionals
Pay TV adds 11 million new subscribers this IPL season: Disney Star’s Gurjeev Kapoor
Has the era of brand taglines come to end?
WION to launch on UK’s DTT platform Freeview today
Digital radio will provide rich multimedia experience to advertisers, broadcasters, and listeners: Xperi’s Ashruf El Dinary
In Radio
Digital radio technology can double broadcasters’ revenue to Rs 123 billion in next five years: ICEA-EY report
In Radio
TRAI reiterates delinking FM Phase-III auction from technology
In Radio
Will spend more on advertising as strong vaccination drives will keep consumer sentiment high, says Fastrack's Ajay Maurya
A tale of two mergers — VI + Rhea-Kangana
Commentary: TRAI’s overreach to become the third master of OTT sector is fallacious and unwarranted
Commentary: TRAI’s light-touch regulation is making a heavy-duty fool of broadcasters and consumers
When the rich fight the rich
The Silent Betrayal – How Advertising let down the faithful
Wavemaker India elevates Mansi Datta as Managing Partner
Four elements that will define digital media consumption in 2020
In Digital
Sonata forays into smart wearable category with ‘Stride’
Honda shows the power of silence in a new spot
Anil Malhotra is Chief Executive Officer of Siti Networks Limited
IBF expresses concerns on the untimely consultation paper by TRAI
Digital advertising is moving from 3M to 3V, say experts
In Digital
TDSAT's decision on landing page placement creates a clear divide in the industry
Essence appoints Atrayee Chakraborty as VP, Integrated Media Planning in India
In Digital
Brandstand: 30 Bondel Road and the culture of an agency brand
Indexation on regional will soon increase, says Sudhanshu Vats of Viacom18
Any global CEO not paying attention to India will lose big, says Jean Lin, Global CEO, Isobar