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: Industry leaders press for IRS; say ABC not an alternative currency for print
In Print

: YouTube announces new updates for CTV advertisers; gives major push to AI
In Digital

: MX Player powers up its audience stack with Vserv AudiencePro
In Digital

: Meta launches test version of AI Sandbox for selected advertisers
In Digital

: Advertisers eyeing kids channels as summer holidays approach
In Television

: Advertisers need to understand and respect consumer’s time and ability to invest, say top leaders
In Advertising

: Top advertisers seek incremental viewership as news channels plan ad rate hike
In Television

: CNN-News18 announces hike in ad rates
In Television

: Bumper IPL viewership boosts advertisers’ confidence; many plan to enter mid-season
In Television

: IPL 2023: 42% drop in the number of advertisers on TV
In Television

: IPL 2023: 51% drop in the number of advertisers on TV
In Television

: Have brand taglines evolved to become hashtags?
In Advertising

: IPL 2023: 45% drop in the number of advertisers on TV
In Television

: Socxo releases whitepaper on Word-of-Mouth Marketing
In Marketing

: Criteo report highlights 10 trends that will alter Commerce Media landscape
In Marketing

: In two to three years, advertisers will completely switch to digital for IPL: Anil Jayaraj
In Television

: In-depth: With surge in IPL viewership, advertising to go up on both TV and digital, say top advertisers
In In-depth

: JioCinema onboards record number of advertisers including 23 sponsors for IPL 2023
In Television

: Google begins testing Blue Checkmark on selected Search Ads by verified businesses
In Digital

: Mi Ads appoints Xapads Media as its core agency partner for India
In Advertising

: Indian advertisers have come a long way from just focusing on volume to now aiming for quality: Simon Dussart of Adjust
In Digital

: Google removed over 5.2 billion ads and restricted over 4.3 billion ads in 2022: Google’s Ads Safety report
In Digital

: IPL 2023: Advertisers intimidated as Star, JioCinema fight rages on
In Television

: Swiggy made biggest uptick in ad awareness during IPL 2022: YouGov data
In Marketing

: News broadcasters accuse BARC India of hiding behind excuses, refusing to release unrolled data
In Television

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